Digital Marketing Coordinator

2 days ago

Manila, National Capital Region, Philippines Go Remote Staff Pty Ltd Full time

We are looking for a highly skilled Digital Marketer to join a fast-growing US-based company specializing in premium, innovative bicycle storage solutions. The ideal candidate has solid experience running performance-based digital campaigns, managing social media, optimizing websites for conversions, and driving strong brand visibility online. You will be responsible for planning and executing end-to-end digital marketing activities to grow traffic, improve customer engagement, and increase sales conversions.

Job Responsibilities:

  • Develop and implement digital marketing strategies to strengthen brand visibility and drive online sales.
  • Plan, execute, and optimize paid advertising campaigns on Google Ads, Facebook/Instagram, and other relevant platforms.
  • Manage organic and paid social media activities including content planning, publishing, and engagement.
  • Create or collaborate on marketing content such as ad creatives, short videos, reels, graphics, and promotional materials.
  • Conduct market and competitor research to identify opportunities for product positioning and campaign improvements.
  • Execute SEO strategies, including keyword optimization, content updates, and local search improvements (GMB).
  • Monitor website performance and recommend optimizations that improve traffic, usability, and conversion rates.
  • Manage email campaigns, newsletters, automated sequences, and list segmentation using CRM or marketing automation tools.
  • Track, analyze, and report campaign performance metrics across all channels (CTR, CPL, ROAS, engagement rates, conversions).
  • Provide data-driven insights and recommendations to continuously improve marketing efficiency and ROI.
  • Coordinate with internal teams and external creatives to align branding and messaging across all marketing assets.
  • Stay updated on digital marketing trends, platform changes, and best practices.a

Education and Work Experience:

  • Minimum of three (3) years proven experience in digital marketing or eCommerce marketing roles.
  • Hands-on experience with Google Ads, Meta Ads, and social media management tools.
  • Strong knowledge of SEO, keyword research, and website optimization.
  • Experience in email marketing and CRM automation platforms (such as Mailchimp, Klaviyo, or Go High Level).
  • Ability to create or oversee marketing content including graphics, videos, and copywriting.
  • Strong analytical skills and familiarity with analytics tools such as Google Analytics, Meta Business Suite, and similar platforms.
  • Experience working with US-based brands or eCommerce businesses is preferred.

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