
Marketing Operations Specialist
2 days ago
Ortigas, Pasig City | Hybrid | Mon–Fri | Night Shift (8PM–5AM) | Full-time
Primary Responsibilities:
- Create and manage email campaign calendars, schedule sends, and compile insightful reports.
- Plan & execute A/B tests, manage testing calendar, analyze results, and suggest improvements.
- Build segmented email campaigns (TOFU, MOFU, BOFU, nurture).
- Develop workflows for automated drip campaigns using Marketing Automation Platforms.
- Execute marketing activities: website updates, database management, landing page edits, and content repository management.
- Operate marketing tools: website CMS, Marketing Automation, CRM, analytics, and reporting tools.
- Collaborate with team leads to improve campaign performance and workflows.
- Handle ad hoc operational requests and provide data insights.
Qualifications:
- 2–5 years of relevant experience in Marketing, IT, Engineering, or related fields.
- Strong communication skills for cross-functional collaboration and liaising with international clients.
- Experience with CRM, CMS, or Martech software (Marketo, Salesforce, Pardot, Sitecore, WordPress, Outreach, etc.) is a big plus.
- Detail-oriented, structured, and deadline-driven.
- Strong problem-solving skills and a willingness to continuously upskill in digital marketing and analytics.
- Proficiency in Windows, Microsoft Office Suite (especially Excel).
- Willing to work onsite twice a week in Pasig City, night shift.
Job Type: Full-time
Pay: Php40, Php70,000.00 per month
Work Location: In person
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