Junior Copy Writer

A dynamic and rapidly growing digital media company dedicated to creating engaging content across various platforms. We pride ourselves on our commitment to delivering high-quality content that resonates with our audience. We specialize in short-format user-generated content (UGC) that captures attention and sparks conversations.

We are seeking a talented and creative Junior Copywriter specializing in crafting scripts for short-format User-Generated Content (UGC) and writing copy for social media ads.

The ideal candidate will have:

• A passion for storytelling

• A keen understanding of digital media platforms, and the ability to captivate audiences through concise and compelling narratives.

• This role offers an exciting opportunity to collaborate with our content creation team and contribute to developing engaging content across various digital platforms; specifically, you will be working closely in collaboration with a video editor, social media manager, performance marketing lead, and account manager.

• This position offers an ON-SITE setup only (Alabang Site - One Griffinstone) There may be opportunities for overtime (after hours, weekends, and on holidays); these will be on a voluntary only basis and paid at the according rate.

On top of your salary, here are the exciting benefits you can look forward to:

• Health Insurance/HMO

• Enjoy unlimited MadMax Coffee

• Diverse learning & growth opportunities

• Accessible Cloud HR platform (Sprout)

• Above standard leaves

The main responsibilities of a COPYWRITER include:

• Develop engaging and impactful scripts tailored for short-format UGC (user-generated content) videos and advertisements.

• Collaborate with the content creation team to brainstorm ideas, concepts, and themes for UGC campaigns and social media posts.

• Research target audiences and market trends to ensure content resonates with viewers and aligns with brand objectives.

• Write clear, concise, and attention-grabbing copy that drives audience engagement and encourages social sharing.

• Use and leverage AI tools to help streamline your tasks.

• Adapt writing style and tone to suit different platforms and audience demographics.

• Work closely with video editors and graphic designers to ensure seamless integration of copy and video clips into visual content.

• Stay updated on emerging trends in digital media, social platforms, and content marketing to inform content strategy and development.

• Consult with the performance marketer to do regular analysis and performance tracking of UGC to optimize messaging and improve audience engagement.

• Collaborate with legal and compliance teams to ensure all content adheres to brand guidelines, industry regulations, and copyright laws.

• Provide constructive feedback and revisions as needed to enhance the quality and effectiveness of content.

To apply, you must be an expert on the following requirements:

• Bachelor's degree in Marketing, Communications, Journalism, or related field.

• (Open to Fresh Graduates - with strong portfolio) 0- 2 years experience as a Copywriter or Content Creator, preferably with a focus on short-format UGC content.

• Exceptional writing and editing skills, with a keen eye for detail and accuracy.

• Strong understanding of digital media platforms, including social media, Meta, YouTube, TikTok, etc.

• Ability to work in a fast-paced environment and manage multiple projects simultaneously.

• Creative thinker with the ability to generate innovative ideas and concepts.

• Excellent communication and collaboration skills, with the ability to work effectively in a team environment.

It will also be favorable if you are knowledgeable in:

• Familiarity and comfort using AI tools in workflow

• Proficiency in content management systems and basic knowledge of SEO principles is a plus.

• A portfolio demonstrating previous work in short-format UGC videos is highly desirable.

• Flexibility to adapt to evolving trends and industry best practices.

• Independent thinker and takes initiative.

Other Requirements:

• Language: Fluent/Native speaker in English (written and spoken)

• Familiarity & interest in US/AUS/UK pop culture