
Retail Excellence Specialist
3 days ago
Philteq Enterprise Inc. is a trusted IT distribution company with over 20 years of experience in the industry. In line with our expansion efforts and our commitment to delivering affordable, high-quality products, we are now hiring for one of our affiliate company.
Job Overview:
We are seeking a creative and results-driven Retail Excellence Specialist to enhance our in-store brand presence and operational efficiency. The ideal candidate will focus on in-store activations, visual merchandising, and employee training to drive customer engagement and sales performance.
Key Responsibilities:
1. In-Store Activation
- Develop an annual brand activity plan, creating in-store activities, pop-up events, and roadshows based on festivals, mall events, and product launches.
- Coordinate the production of materials needed for activities (backdrops, posters, etc.) and collaborate with the Leasing and Support Specialist.
- Follow up on event setup, on-site display arrangements, and execution checks to ensure brand exposure and compliance with mall standards.
- Conduct event performance analysis (foot traffic, trial conversion, sales data) and write reports to provide a basis for future optimizations.
2. Visual Merchandising
- Develop and optimize store layouts (including product placement, window displays, color coordination, etc.) based on brand guidelines.
- Regularly inspect stores to ensure implementation of display standards and provide suggestions for improvements.
- Coordinate with mall renovation and window display replacement processes to ensure displays meet mall standards and brand style.
- Collect and analyze competitors' display strategies and provide innovative optimization suggestions.
3. Training
Develop and organize new employee training plans and regular on-the-job training programs, covering:
Core product selling points (ingredients, advantages, usage methods).
- Customer communication and service scripts, cashier processes, and techniques for handling customer objections.
- Follow up on training effectiveness evaluations (knowledge tests, service ratings, conversion rate comparisons) and report regularly to management on employee skill improvements.
Qualifications & Requirements:
- Minimum of 3 years of experience in retail or brand offline operations.
- Experience in event planning and execution, visual merchandising, or employee training, with expertise in at least one of these areas.
- Ability to adapt to high-intensity store visits and event schedules (including working on holidays).
- Aesthetic sensitivity, understanding of display logic, and retail consumer insight abilities.
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