Marketing Project Manager

2 weeks ago

Cebu City, Central Visayas, Philippines LegalMatch Full time ₱800,000 - ₱1,200,000 per year

As Marketing Project Manager for our Marketing Team, you will be in charge of initiating and leading projects related to improving key aspects of marketing and overall business performance.

Your responsibilities include:

  • Driving the ideation, planning, development, and deployment of projects related to improving key marketing KPIs
  • Analyzing customer data and looking for opportunities for improvement
  • Creating data-driven business specifications and communicating them to business and development teams for estimation and approval
  • Keeping abreast of competitor products and industry tends
  • Planning and launching A/B tests for design and content optimization
  • Measuring and monitoring results
Requirements

Qualities / Experience We're Seeking

  • Prior experience with Marketing Funnel optimization (traditional or growth funnel)
  • A data-driven and analytical mindset
  • Big-picture-thinking skills
  • Understanding of the principles and psychology behind good UX/Visual design
  • CRO / A/B Testing
  • Ability to motivate/mentor teammates/project team members
  • Knowledge of LM's system a plus

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