
Media Manager
6 days ago
At Globe, our goal is to create a wonderful world for our people, business, and nation. By uniting people of passion who believe they can make a difference, we are confident that we can achieve this goal. Job Description A champion of data-driven marketing and drives the development of effective media strategies across her/his business squad.
DUTIES AND RESPONSIBILITIES: Converts the Marketing Brief into a Media Brief to streamline and guide agencies to develop business-building media strategies based on brand objectives. Co-develop with the media agencies data-driven media planning strategies and media plan for his/her brand. Collaborate with Comm Strat, Creatives, Analytics, and other teams to oversee the deployment and activation of an integrated marketing campaigns.
Manage overall campaign implementation to ensure timely launch, proper execution and tracking. Lead campaign measurement and reporting by defining media success KPIs aligned with campaign objectives and evaluating campaign performance together with media agencies to deliver actionable insights. Monitor campaign trackers to ensure accuracy and timeliness of data update.
Lead and manage innovation and test & learn projects for the brand. Develop new ways to improve paid media across channels to deliver KPIs. REQUIREMENTS: Proficient in ATL & Digital Media strategy and planning Strong understanding of the media landscape Ability to think strategically and execute methodically Audience planning & data-driven strategies Cross-platform campaign management and technical knowledge Demonstrates critical thinking and problem-solving skills Storytelling using data to influence strategic media buying decisions Strong communication and interpersonal skills Bachelor's Degree in any related field Equal Opportunity Employer Globe's hiring process promotes equal opportunity to applicants, Any form of discrimination is not tolerated throughout the entire employee lifecycle, including the hiring process such as in posting vacancies, selecting, and interviewing applicants.
Globe's Diversity, Equity and Inclusion Policy Commitment can be accessed here Make Your Passion
Part of Your Profession. Attracting the best and brightest Talents is pivotal to our success.
If you are ready to share our purpose of Creating a Globe of Good, explore opportunities with us. Globe Telecom, Inc. (Globe) is the leading Telecommunications company in the Philippines and the purveyor of the Filipino digital lifestyle.
We provide cellular, broadband and mobile data services by focusing on enriching our content offerings amid customers' growing preference for multimedia platforms across multiple screens and devices. We want to enrich lives through communications by simplifying technology, so that we bring customers closer to what matters most. Globe was also recognized as one of the Top companies to work for in Asia by Asia Corporate Excellence & Sustainability (ACES) Awards and
Best Employer in the Telco category by Stevie's New York. Our principal shareholders are Ayala Corp. and Singtel, both industry leaders in their respective countries and in the region.
We are also a member of Bridge Alliance, Asia Pacific's leading mobile alliance of 36 mobile carriers. Purpose In everything we do, we treat people right to create a Globe of
Good. Vision We see a Philippines where families' dreams come true, businesses flourish, and the nation is admired.
Mission We create wonderful experiences for people to have choices, overcome challenges, and discover new ways to enjoy life.
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