Trade Marketing Lead

Key Responsibilities:

Channel Strategy Development

• Develop and implement channel-specific strategies for skincare and supplements to maximize product visibility and sales across various distribution channels (e.g., supermarkets, health & beauty stores, pharmacies, and e-commerce platforms).
• Identify and evaluate new distribution opportunities and partnerships to strengthen market presence.
• Monitor channel performance, analyzing sales data and market trends to optimize strategies and meet growth targets.

Category Management

• Conduct market research to understand trends, consumer preferences, and competitive dynamics within the skincare and supplements categories.
• Develop and execute comprehensive category plans that align with overall company objectives and drive category growth.
• Collaborate with product development teams to ensure offerings meet market demands and consumer needs.

Sales and Marketing Collaboration

• Partner with sales teams to develop and implement promotional strategies for skincare and supplements.
• Collaborate with marketing teams to create impactful campaigns, product positioning, and messaging tailored to different channels and target audiences.
• Manage demand forecasting and product ordering in coordination with sales, product, and supply chain departments.
• Ensure optimal stock levels and timely product arrivals in the Philippines.

Data Analysis and Reporting

• Analyze sales performance, market trends, and category metrics to inform strategic decisions and monitor progress.
• Prepare regular reports on category performance, including sales growth, profitability, and market share, providing actionable insights and recommendations.
• Utilize data to refine strategies, address challenges, and drive continuous improvement.

Customer and Vendor Relationship Management

• Build and maintain strong relationships with key retailers, distributors, and business partners.
• Negotiate terms and agreements with channel partners to secure optimal product placement and promotional support.
• Address any issues or concerns from partners promptly and professionally, ensuring a high level of customer satisfaction.

Innovation and Trend Monitoring

• Stay up-to-date with industry trends, emerging technologies, and consumer behavior in skincare and dietary supplements.
• Identify opportunities for product innovation and development based on market insights and consumer feedback.
• Monitor competitor activities and adjust strategies to maintain a competitive edge.

Demand Forecasting

• Manage overall demand forecasting and product ordering in coordination with sales, product, and supply chain teams.
• Ensure optimal stock levels and timely product arrivals in the Philippines.
• Perform other services for Biocostech Philippines Corporation, its affiliates, and its subsidiaries.

Job Qualifications:

• Bachelor's/College Degree, Post Graduate Diploma, or Master's Degree in Business, Marketing, Business Administration, or any related field.
• At least two to three (2-3) years of relevant experience in channel management, category management, or a related FMCG role.
• Strong knowledge of skincare, including consumer behavior and regulatory considerations, is highly preferred.
• Proven ability to develop and execute effective channel and category strategies.
• Strong analytical skills to interpret data and deliver actionable insights.
• Excellent negotiation, communication, and interpersonal skills.
• Ability to work effectively with cross-functional teams and manage multiple projects.
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and familiarity with data analysis tools.

Job Types: Full-time, Permanent

Benefits:

• Company Christmas gift
• Company events
• Employee discount
• Free parking
• Health insurance
• Opportunities for promotion
• Promotion to permanent employee

Ability to commute/relocate:

• Mandaluyong: Reliably commute or planning to relocate before starting work (Preferred)

Education:

• Bachelor's (Preferred)

Experience:

• Trade Marketing: 3 years (Preferred)

Work Location: In person