Affiliate, Influencer, and Brand Manager

1 week ago

Manila, National Capital Region, Philippines Private Advertiser Full time

We are seeking a proactive Affiliate, Influencer, and Brand Manager. This role drives brand awareness and revenue growth through strategic partnerships in a fast-paced e-commerce environment. Ideal candidates are creative, analytical, and results-driven with a strong social media background.

Key Responsibilities:

  • Build and execute a comprehensive influencer, ambassador, and affiliate marketing strategy aligned with the brand's growth goals.
  • Define KPIs and set performance benchmarks for each program.
  • Identify and implement scalable tools/platforms (e.g., affiliate tracking systems, CRM integrations).
  • Identify, recruit, and manage relationships with influencers across platforms including Instagram, TikTok, Facebook, Pinterest, and YouTube.
  • Oversee content strategy, campaign briefs, product gifting, and paid collaborations.
  • Partner closely with the social media team to integrate influencer content into broader brand campaigns.
  • Monitor performance metrics (reach, engagement, conversions) and adapt strategy accordingly.
  • Design and launch a formal brand ambassador initiative that fosters community engagement and brand loyalty.
  • Create application funnels, tiered rewards structures, and engagement initiatives.
  • Serve as the primary point of contact for all ambassadors, ensuring alignment with brand messaging.
  • Develop an affiliate partner network from scratch, including onboarding processes, commission structures, and promotional assets.
  • Partner with blogs, content creators, coupon/deal sites, and strategic affiliates.
  • Monitor and report on affiliate performance metrics; continuously optimize for revenue growth.

Qualifications:

  • Minimum 3 years in e-commerce marketing with expertise in influencer, social media, or affiliate programs.
  • Deep understanding of social media platforms and trends.
  • Proven ability to build and scale marketing initiatives from the ground up.
  • Experience using influencer and affiliate platforms (e.g., GRIN, Refersion, Aspire, ShareASale).
  • Strong understanding of tracking, attribution models, and performance metrics.
  • Excellent communication and negotiation skills, with the ability to write clear briefs and manage brand voice.
  • Must be able to work effectively during USA Central Time (CST) business hours.
  • Highly organized, self-motivated, and able to manage multiple priorities simultaneously.

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