B2B Marketing Specialist

4 days ago

Quezon City, National Capital Region, Philippines Ayuda Business Management Solutions Inc. Full time ₱420,000 per year

Qualifications:

  • Has B2B Marketing experience, Content Creation, Event Management, Webinar, and Campaign management & Collaboration experience
  • Graduate of BS degree in Marketing, Digital media or Creative Design field
  • Has 1 - 2 years Marketing experience
  • Knowledge of CRM tools, and other productivity tools
  • Creative tools like: Photoshop, Adobe Illustrator, canva etc
  • Marketing tools like: Mailchimp, Survey Monkey, Facebook and Linkedin Analytics/ Insights, LinkedIn Sales Nav, GoogleSuite tools
  • Experience in web design or animation is a plus
  • Has experience in collaborating with 3rd party vendors/suppliers

Responsibilities:

● Collaborate with cross-functional teams to understand product features, benefits, and unique selling points.

● Develop a deep understanding of the target market and competitors to inform product positioning strategies.

● Work closely with product development teams to ensure alignment between marketing initiatives and product capabilities. Go-to-Market Planning, Strategies and Execution:

● Lead the development of comprehensive go-to-market plans for lead and demand generation, product launches and updates.

● Create and implement effective budget strategies that maximize revenue while maintaining competitiveness and ensure ROI.

● Execute data-driven marketing campaigns to generate demand and attract qualified leads.

● Utilize a mix of digital marketing, content creation, events, and other channels to reach target audiences.

● Implement strategies for lead nurturing, conversion, and retention to drive revenue growth.

● Collaborate with sales teams to ensure Leads nurturing and conversion,seamless product adoption and customer satisfaction.

Job Type: Full-time

Pay: Php25, Php35,000.00 per month

Benefits:

  • Flexible schedule
  • Health insurance
  • Opportunities for promotion

Work Location: In person

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