E-commerce Digital Marketing Specialist

2 days ago

Pasig, National Capital Region, Philippines Optimo International Full time $80,000 - $100,000 per year

Are You a Proven E-Commerce Growth Driver?
Optimo International is on the hunt for an E-Commerce Digital Marketer who doesn't just meet sales targets—but smashes them. If you have a flair for creating buzz, building brand love, and forging impactful partnerships, we want to hear from you. Love the fast-paced world of e-commerce? This might be your next big move.

This Role is for You If You Are:

  • Energized by being part of a growing, ambitious team

  • A creative problem-solver with a data-driven mindset

  • Motivated by a base salary plus performance incentives

  • A self-starter who thrives on achieving big goals

  • A strong communicator and collaborative team player

  • Passionate about making an impact beyond the job description

  • Backed by at least 3 years of hands-on experience in scaling successful e-commerce brands

What You'll Do
1. Drive E-Commerce Sales

  • Platform Management: Oversee day-to-day performance on Shopee, Lazada, TikTok Shop, and Shopify—from monitoring orders to keeping everything running like clockwork.

  • Ad Campaign Optimization: Plan and manage high-performing ad campaigns across Meta (Facebook/Instagram) and native ads on Lazada and Shopee, constantly refining budgets, creatives, and targeting to boost ROAS.

  • Promotional Strategy: Launch high-impact campaigns around double-digit sales, payday events, and other promos, ensuring consistency across all platforms.

  • Performance Reporting: Track and analyze sales performance daily and monthly, staying sharp on ROI and ready to pivot fast.

2. Amplify Brand Awareness

  • Content Creation: Craft visually compelling graphics and thumb-stopping video content that builds brand equity and encourages repeat customers.

  • Social Media Management: Plan and schedule posts using Meta Business Suite Planner to maintain an engaging, on-brand presence.

  • Storefront Optimization: Keep Shopify and other e-commerce storefronts updated, optimized, and glitch-free.

  • Customer Engagement: Respond to inquiries, manage reviews, and turn customer interactions into brand-building moments.

3. Manage Influencer Collaborations

  • Influencer Sourcing: Identify aligned influencers who can authentically promote the brand to their audience.

  • Campaign Execution: Coordinate partnerships—from negotiation and creative briefing to performance goal setting.

  • Relationship Nurturing: Keep influencers in the loop with brand updates and foster long-term partnerships.

  • Impact Tracking: Measure and analyze engagement, conversions, and campaign sentiment to optimize future efforts.

Reporting To:

Owner / CEO

Location:

Ortigas, Pasig — Hybrid / Onsite options available

Ready to drive real impact?
Apply now and help shape the future of e-commerce at Optimo International.

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