
Marketing Associate
4 days ago
The Marketing Associate is responsible for supporting the company's marketing initiatives and e-commerce presence. This includes coordinating with outsourced marketing partners, creating and managing product catalogues, generating marketing content, and ensuring consistent and accurate brand representation across platforms. The role plays a vital part in bridging communication between management, sales, operations, and marketing to drive growth and customer engagement.
Key Responsibilities
- Act as the main liaison between TRD management, sales, operations, and the outsourced marketing agency.
- Consolidate and brief both the agency and internal stakeholders on marketing requirements, campaign updates, and feedback.
- Create, update, and maintain the TRD product catalogue for both print and digital platforms.
- Capture and film high-quality product and social media content on site in Laguna (basic phone photography and videography acceptable).
- Edit photos and videos for use on the company website, e-commerce platforms, and social media.
- Upload, optimize, and maintain product listings on e-commerce platforms (descriptions, pricing, images, keywords).
- Coordinate with internal teams to ensure accuracy of product information, availability, and pricing.
- Track, analyze, and report e-commerce performance, including sales, traffic, and conversion rates.
- Support promotional campaigns by preparing marketing assets and posting across e-commerce channels.
Qualifications
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 1–2 years of experience in marketing, digital content creation, or e-commerce (experience in manufacturing or industrial sector is a plus).
- Knowledge in digital marketing, product listing optimization, and e-commerce platforms (e.g., Shopee, Lazada, Shopify, or similar).
- Basic skills in photo and video editing (Canva, Photoshop, Premiere, or similar tools).
- Strong communication and coordination skills for cross-department and agency collaboration.
- Detail-oriented with good organizational and time-management skills.
- Creative mindset with the ability to capture and produce engaging content.
- Willing to work on-site in Laguna for product photography/videography when required.
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