Digital Marketing Specialist
2 weeks ago
This is a remote position.
Job Highlights
Contract: Independent Contractor
Schedule: Flexible 20 hrs per week ideally 9am - 5pm Sydney
Client Timezone: Australian Eastern Standard Time (Sydney/Melbourne)
Responsibilities
- Create social media content for Instagram and other platforms using existing brand assets, logos, and colors
- Develop and execute social media marketing strategies to build online presence
- Perform basic graphic design tasks to create posts, ads, and promotional materials
- Edit videos using simple tools like CapCut for social media content
- Assist with Google Ads and Facebook Ads campaign management
- Help with website updates and landing page optimization
- Support SEO optimization and performance strategies
- Conduct lead generation research and data verification from Instagram followers
- Research potential clients by finding contact information from social media profiles
- Collaborate with the founding team to understand the construction estimating software product
Scopes
- Focus primarily on social media marketing and content creation with expansion into other digital marketing areas
- Work closely with construction industry founder who has deep product knowledge
- Opportunity to grow role and responsibilities as the startup scales
- Potential for lead generation and sales support activities as business develops
- Integration as core team member rather than project-based contractor relationship
- Experience in digital marketing, preferably in B2B SaaS or technology sectors
- Strong English communication skills for clear collaboration with Australian team
- Proficiency in social media marketing and content creation
- Basic graphic design skills and familiarity with design tools
- Experience with video editing using simple tools
- Knowledge of Google Ads and Facebook Ads platforms
- Understanding of SEO principles and website optimization
- Ability to conduct online research and data verification
- Self-motivated and able to work independently with minimal micromanagement
- Available to work part-time (20 hours per week minimum) with some overlap during Australian business hours
- Permanent work from home
- Immediate hiring
- Steady freelance job
ZR_28216_JOB
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