Sr. Brand Executive for Fitbar
2 weeks ago
REQUIREMENTS:
- Bachelor's Degree in Marketing and Communication
- With at least 3 - 5 years of experience
- With Project management experience
- Proactively identify and highlight issues, threats, and opportunities
- Teamwork and collaboration
- Willing to work onsite in Makati City
- A good salary package awaits those qualified applicants
RESPONSIBILITIES:
- Analyze brand positioning and consumer insights
- Manage a team of marketing people working on brand initiatives
- Lead creative development to motivate the target audience to "take action"
- Establish performance specifications, cost and price parameters, market applications and sales estimates
- Monitor market trends, research consumer markets and competitors' activities
- Oversee new and ongoing marketing and advertising activities
- Monitor product distribution and consumer reactions
- Devise innovative growth strategies
Job Type: Full-time
Work Location: In person
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