Brand Manager

21 hours ago


Taguig, National Capital Region, Philippines SunLoan Lending Investors Corporation Full time ₱900,000 - ₱1,200,000 per year

Job Title: Brand Manager
Department: Marketing
Location: Taguig (currently, this position is remote; however, once our office is set up, we will transition to full onsite work)
Reports To: Country Head
Employment Type: Full-Time

Job Summary:

We are looking for a dynamic and experienced Brand Manager to lead marketing efforts for our digital lending platform. The ideal candidate will possess a deep understanding of advertising regulations, local market trends, customer acquisition strategies, and social media operations. This role requires a proactive marketer who can drive brand visibility, expand user growth, and ensure compliance with applicable advertising standards.

What You'll Do:
  • Compliance & Content Review
    Ensure all marketing materials, especially promotional videos, comply with local Advertising Laws and financial services regulations. Lead the review and approval process for digital advertising content.

  • Customer Acquisition & Channel Expansion
    Identify, develop, and manage local customer acquisition channels, including partnerships and community-based initiatives, to drive user growth and engagement.

  • Social Media & Brand Management
    Develop and execute brand promotion strategies across key social media platforms such as Facebook and TikTok. Oversee fan engagement, page management, and campaign execution to enhance brand presence.

  • Marketing Strategy & Execution
    Design and implement integrated marketing campaigns combining both online and offline tactics. Coordinate and execute field marketing activities, events, and activations that connect with the target audience.

  • Performance Monitoring & Reporting
    Track campaign performance using analytics tools, providing actionable insights and optimizations to meet KPIs such as user acquisition, conversion, and retention.

What We're Looking For:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.

  • Minimum 3–5 years of marketing experience, ideally within the fintech, lending, or digital services industry.

  • Strong understanding of local advertising laws and content compliance.

  • Proven experience in executing social media campaigns and managing brand pages on platforms like Facebook and TikTok.

  • Experience with both digital and offline marketing initiatives, including events and local activations.

  • Excellent project management, communication, and negotiation skills.

  • Creative, data-driven, and results-oriented mindset.

Preferred Qualifications:
  • Experience working in startups or high-growth digital companies.

  • Familiarity with performance marketing tools and CRM platforms.

  • Fluency in local language(s) and English.

Why Join Us?
  • Be part of a mission-driven company that's reshaping access to credit.

  • Work in a fast-paced, supportive, and innovation-focused environment.

  • Opportunity to lead initiatives and make a real impact on brand growth.

  • Competitive compensation and career growth opportunities.


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