Brand Manager

2 weeks ago

Makati City, National Capital Region, Philippines Onward Worldwide Management & Consultancy Services Inc. Full time $80,000 - $120,000 per year

We seek a strategic, analytical marketer to lead brand positioning, develop clear marketing plans, and drive creative initiatives. The role requires cross-functional collaboration to implement branding strategies, manage projects, and strengthen corporate identity. B2B marketing experience—especially with channel partners—is essential. The ideal candidate is data-driven, skilled at identifying revenue opportunities, managing customer touchpoints, and representing the company at trade shows. Strong reporting and insight generation are also key.

Job Responsibilities:

  • Drive client revenue through approved sales and marketing strategies
  • Analyze brand positioning, competition, and consumer insights to define target audiences
  • Develop and execute multi-channel marketing plans with clear objectives
  • Gather market data to shape strategies that align with brand identity and business goals
  • Lead creative development to engage target audiences and drive action
  • Evaluate marketing effectiveness and report on impact, ROI, and KPIs
  • Present marketing strategies, programs, and budgets to internal and external stakeholders
  • Collaborate cross-functionally to implement branding strategies and uncover insights
  • Oversee budgeting, development, and execution of marketing initiatives to strengthen branding
  • Conduct campaign analytics and extract insights to inform future strategies
  • Identify revenue opportunities and drive consistent growth within client accounts
  • Manage content, customer touchpoints, and support sales initiatives
  • Develop targeted B2B marketing strategies for channel partners
  • Act as liaison between sales, distribution, and marketing to align efforts
  • Coordinate with logistics to ensure product availability and partner support
  • Monitor channel performance, address threats, and identify growth opportunities
  • Represent the company at trade shows and partner events
  • Forecast performance and create marketing collateral for partners
  • Resolve issues raised by channel partners and implement corrective actions

Qualifications:

  • With a minimum of five (5) years' work experience in the related field
  • Work experience in a marketing and/or ad agency is an advantage
  • Experience using marketing-related tools for planning, execution, and monitoring
  • Wide range of marketing knowledge from traditional marketing, digital marketing, and search engine marketing
  • A lead generation database is an advantage
  • Other foreign language proficiency is an advantage
  • Proficiency in online marketing and social media strategy
  • Willing to work on weekends

Preferred qualifications:

  • Bachelor's Degree in Marketing, Business, Management, or any related field

Benefits:

  • Health Care Plan (HMO) with Dental and Vision upon regularization.
  • Group Life and Accident Insurance upon regularization
  • Unlimited coffee when reporting on-site
  • Sick and Vacation Leave upon regularization. Unused SL is convertible by the end of the year.
  • Bereavement Leave of 3 days upon regularization
  • Onsite facilities such as a medical clinic and fitness gym
  • Training and Development Programs
  • Unlimited Career advancement opportunities
  • Company Christmas Gift
  • Company Events
  • Transportation Incentive
  • Healthy and Encouraging Work Environment
  • 13th Month Pay as mandated by the Philippine Government.
  • Government Mandated Benefits (SSS, PHIC, and Pag-IBIG)

Job Type: Full-time

Work Location: In person

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