Digital Marketing Specialist

3 days ago

Cubao, National Capital Region, Philippines SUMO Services Corporation Full time

Job Description

  • Develop a deep understanding of EzzyBills' services and craft accurate, compelling marketing messages.
  • Manage all email marketing activities, including platform administration, audience segmentation, and campaign execution.
  • Optimize SEO performance and enhance AI searchability for EzzyBills' online content.
  • Oversee and maintain the EzzyBills website, ensuring content accuracy, usability, and alignment with branding.
  • Develop, execute, and refine comprehensive marketing strategies to support business growth.
  • Manage EzzyBills' social media presence and create engaging, high-quality content across platforms.
  • Collaborate with the sales team to design and implement automated email workflows for new leads and upselling to existing customers.
  • Plan, coordinate, and run marketing campaigns, webinars, and promotional events.
  • Track and report performance metrics for all marketing initiatives, providing insights and recommendations.
  • Conduct market research and data analysis to identify trends, customer needs, and growth opportunities.
Requirements
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Proven experience in Australian digital marketing setting.
  • Strong personal presence on LinkedIn and other major social platforms.
  • Demonstrated experience in SEO, AI search optimization, and content marketing strategies.
  • Proficiency with social media platforms, digital marketing tools, and analytics software.
  • Ability to create high-quality posts, video content, and reels for social engagement.
  • Excellent written and verbal communication skills.
  • Strong analytical, strategic thinking, and problem-solving abilities.

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