Marketing Manager

4 days ago

Potrero P, Philippines Lifestrong Marketing Inc. Full time

Job Objective:

The Marketing Manager oversees the implementation of brand campaigns, product promotions, trade activations, and digital initiatives. This role ensures all marketing activities align with brand goals, stay within budget, and are effectively executed across trade, digital, and PR channels. The Marketing Manager provides direct guidance to Marketing Associates, coordinates cross-functional efforts, and supports Brand and MarComm Managers in delivering successful campaign outcomes.

Duties & Responsibilities:

Campaigns & Promotions

  • Oversee the preparation and processing of PWP, PRF, RFP, and CA documents.
  • Lead the execution of trade promotions, in-store activations, mall events, and sponsorships.
  • Coordinate with suppliers, agencies, and internal teams to ensure seamless campaign rollout.
  • Manage logistical and administrative needs for product launches, PR events, and meet & greet activities.

Trade Marketing

  • Direct the development and execution of trade module displays and in-store materials.
  • Ensure proper storage, replenishment, and deployment of trade collaterals.
  • Supervise monitoring of trade display compliance and sales-driven executions in partnership with Sales and Trade teams.

Digital & Content

  • Oversee the creation of content calendars and digital media plans.
  • Supervise the conceptualization and production of campaign videos and digital content.
  • Coordinate with digital agencies to execute campaigns across platforms.
  • Monitor and analyze performance metrics from KOLs, endorsers, and digital campaigns.

Endorser & KOL Management

  • Lead negotiations and management of endorser contracts and deliverables.
  • Oversee KOL selection, campaign narratives, SLA agreements, and influencer seeding initiatives.
  • Manage seeding logistics and track performance of influencer/endorser campaigns.

Reports & Analysis

  • Supervise Marketing Associates in preparing social media analytics, campaign reports, and business reviews.
  • Conduct post-campaign analysis on ROI, sales impact, and engagement effectiveness.
  • Provide insights and recommendations to optimize future marketing strategies.

General Support

Budget Management

  • Manage marketing budgets to ensure compliance with company guidelines.
  • Track and monitor expenditures across trade, PR, and digital campaigns.
  • Recommend cost-effective strategies to maximize marketing ROI.

People Management & Support

  • Directly manage Marketing Associates, providing coaching, guidance, and performance feedback.
  • Ensure clear communication and alignment with Brand, Sales, Trade, and MarComm teams.
  • Maintain accurate documentation of marketing activities, promotional forms, and campaign files.

Qualifications:

  • Bachelor's degree in Marketing, Communications, Journalism, Public Relations, or a related field.
  • 5–7 years of experience in developing integrated marketing communication plans to achieve commercial objectives.

Job Type: Full-time

Benefits:

  • Company events
  • Employee discount
  • Health insurance
  • Opportunities for promotion
  • Promotion to permanent employee

Work Location: In person

  • Sales and Marketing Manager

    2 weeks ago

    Potrero, Philippines McBridePET Corporation Full time

    Position OverviewWe are looking for a dynamic and results-driven Sales and Marketing Manager to lead our sales strategies, marketing campaigns, and client relationship initiatives. The successful candidate will be responsible for growing market share, driving revenue, and positioning McBride Corporation as the go-to provider of premium PET products.Key...

  • Graphic Artist

    4 days ago

    Potrero P, Philippines Lifestrong Marketing Full time

    Job Description:Creative DesignDevelop and execute creative layouts, designs, and visual materials for marketing campaigns, social media, trade activations, and events.Multimedia ProductionAssist in producing campaign videos, motion graphics, GIFs, and short-form/long-form digital content.Edit photos and videos for product shoots, events, and...

  • Key Account Associate

    1 week ago

    Potrero, Philippines Lifestrong Marketing Inc. Full time

    Job Summary:The Key Account Assistant plays a pivotal role in supporting the Key Account Manager (KAM) by ensuring effective trade checks and monitoring stock levels across key accounts. She assists the KAM in coordinating with accounts and perform a range of administrative and clerical tasks, providing essential support for daily office operations and...

  • Accounting Intern

    2 weeks ago

    Potrero P, Philippines Lifestrong Marketing Inc. Full time

    QualificationsMust be currently pursuing a Bachelor's degree in Accountancy, Management Accounting, Financial Management or any related course.Must be amenable to commuting to Malabon, PotreroMust have a drafted endorsement letterCan start ASAPJob Type: OJT (On the job training)Contract length: 3 monthsBenefits:Company eventsEmployee discountPaid...

  • marketing manager

    2 weeks ago

    Socorro P, Philippines ITAL DESIGN METALLITE ILLUMINAZIONE MARKETING Full time

    Job description:I. POSITION SUMMARYThe Marketing Manager – Retail is responsible for developing and executing marketing strategies that drive store traffic, increase sales conversion, strengthen brand visibility, and enhance customer experience across all retail branches. The role oversees brand marketing, promotions, digital marketing, visual...

  • marketing staff

    1 week ago

    Davao City P, Philippines AAZ MARKETING INC. Full time

    As our Marketing Staff, you'll play a key role in shaping our marketing direction and helping us stand out from the competition.Your responsibilities will include:Monitoring market trends and competitor activities to spot fresh opportunitiesDeveloping and executing marketing plans and promotional strategiesAnalyzing marketing data to refine and improve...

  • Marketing Supervisor

    2 weeks ago

    Socorro P, Philippines ITAL DESIGN METALLITE ILLUMINAZIONE MARKETING Full time

    . POSITION SUMMARYThe Marketing Supervisor – Retail assists in planning, implementing, and monitoring marketing strategies that support retail sales, brand visibility, and customer engagement. The role supervises marketing staff, coordinates store-level promotions, manages digital content, and ensures effective execution of campaigns and visual...

  • Marketing Officer

    2 weeks ago

    Cubao P, Philippines ITAL DESIGN METALLITE ILLUMINAZIONE MARKETING Full time

    Pay: ₱23,000.00-₱30,000.00 per monthJob Description:The Marketing Officer is responsible for developing and executing marketing campaigns and promotional activities that drive sales, enhance brand visibility, and increase customer engagement in the retail environment. The role involves coordinating with store operations, suppliers, and external partners...

  • Marketing Executive

    2 weeks ago

    Nichols - McKinley P, Philippines Product Image & Marketing Services Inc Full time

    Campaign management: Plan, execute, and coordinate marketing campaigns across both digital and offline channels.Market research: Analyze market trends, consumer behavior, and competitor activities to inform strategy.Content creation: Write and edit marketing copy for websites, social media, emails, and promotional materials.Performance analysis: Monitor...

  • Area Operations Manager

    2 weeks ago

    Opol P, Philippines YSU MARKETING Full time

    YSU Marketing Corporation is in immediate need of an Area Operations Manager.Key Responsibilities:Oversee day-to-day operational aspects including distribution, finance/accounting, logistics and manpower.Locates areas of improvement and propose corrective actions that meet challenges and leverage growth opportunities for the employees and business...