Technical Data Analyst

2 weeks ago

Mandaluyong City, National Capital Region, Philippines Fasttrack Solutions ERP Inc Full time ₱1,500,000 - ₱2,500,000 per year

Primary Purpose of Position

Give the global Communications and Marketing teams timely, trustworthy insights. Build the data pipelines, tracking, dashboards and automations that measure performance across web, campaigns and social listening. Turn data into clear actions. The role is responsible for analyzing data and designing mechanisms for monitoring and reporting that directly support the global Communications & Marketing teams. This includes building tools and processes to measure, analyze, and automate reporting for digital marketing performance and social/media listening. The candidate must demonstrate hands-on coding experience to develop the necessary solutions for data analysis and automation. Familiarity with martech tools and data visualization platforms will be an advantage. The Technical Data Analyst may also be assigned other duties as required to support evolving business needs.

Key Responsibilities

  • Define measurement plans, KPIs and UTM standards. Set up tracking with GA4, GTM, pixels and conversion APIs.

  • Build and maintain data pipelines from ad platforms, web analytics, CRM and social listening. Use SQL and Python to clean, join and model data.

  • Create, automate and QA dashboards in Looker Studio and Power BI. Ship weekly and monthly performance packs with clear narrative and next steps.

  • Analyse SEO, SEM and paid media performance. Partner with marketers and agencies to optimise targeting, creative and budget allocation.

  • Design and run A/B tests and CRO activities. Size samples, ensure test validity, document results.

  • Operationalise social and media listening data. Build alerts and standard reports for sentiment, share of voice and issue tracking.

  • Maintain a data dictionary, naming conventions and documentation. Monitor data quality and resolve issues fast.

  • Improve processes through automation using tools such as dbt, Airflow or Power Automate. Reduce manual reporting time and error rates.

  • Ensure compliance with privacy and consent requirements across markets.

Key Qualifications, Knowledge, Skills and Experience

· Candidate must possess at least a Bachelor's/College Degree in relevant field.

· 3 to 5 years in marketing analytics or data analysis, ideally in a global or multi-brand setting.

· Strong SQL. Confident Python for ETL, analysis and simple automation. Git for version control.

· Hands-on with GA4, GTM, Google Ads, Meta Ads, LinkedIn Ads and Search Console.

· Proven dashboarding in Looker Studio and Power BI. Able to tell a clear story with charts and words.

· Familiar with APIs and connectors such as Supermetrics, Fivetran or native platform exports.

· Experience with social listening tools such as Meltwater, Brandwatch.

· Experience with Power Automate, HubSpot, Google Analytics

· Working knowledge of SEO and SEM fundamentals, tagging, and attribution.

· Nice to have: BigQuery, dbt, Airflow, basic stats or MMM exposure.

Job Types: Full-time, Permanent

Pay: Php35, Php50,000.00 per month

Benefits:

  • Additional leave
  • Company Christmas gift
  • Health insurance
  • Life insurance
  • Opportunities for promotion
  • Promotion to permanent employee

Work Location: Hybrid remote in Mandaluyong

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