Social Media Lead

1 hour ago

Pasay, National Capital Region, Philippines Lifesports Inc. Full time ₱420,000 per year

About the Role

We are seeking an experienced and performance-driven Paid Ads & Social Media Specialist to lead our digital advertising, social media strategy, influencer collaborations, and marketing activations across multiple channels.

The ideal candidate is an expert in Meta Ads Manager and TikTok Ads, with proven results in campaign planning, optimization, and performance reporting. This role requires both creative storytelling and analytical precision, managing end-to-end marketing initiatives that bridge digital and traditional channels.

Key Responsibilities

A. Paid Advertising & Marketplace Campaigns

  • Plan, execute, and optimize Meta (Facebook & Instagram) and TikTok Ads campaigns with precision.

  • Manage ad budgets strategically to achieve target ROAS, CPA, and conversion goals.

  • Launch and monitor Google, Shopee, and Lazada ads as part of integrated marketing efforts.

  • Analyze campaign data, generate reports, and recommend improvements based on performance trends.

  • Coordinate with the e-commerce and creative teams to align campaigns with ongoing promos, launches, and sales targets.

B. Social Media & Content Management

  • Develop and execute a cohesive social media content and campaign calendar.

  • Create, edit, and publish engaging content across social platforms.

  • Write compelling ad copy and captions with strong English communication skills (written and verbal).

  • Work with the design team on visual concepts using Adobe Suite, Canva, CapCut, and other tools.

  • Track engagement metrics, identify trends, and implement strategies to grow reach and conversion.

C. Influencer & Partnership Marketing

  • Identify, recruit, and manage influencers, creators, and brand partners for collaborations.

  • Oversee sponsored content, giveaways, and joint social media campaigns.

  • Coordinate marketing partnerships, sponsorships, and events to build community engagement and brand visibility.

D. Traditional & Cross-Channel Marketing

  • Support offline campaigns, such as tournaments, product launches, and retail activations.

  • Manage marketing materials and merchandising displays in coordination with design and sales teams.

  • Ensure consistent brand representation across all digital and physical channels.

⸻

Qualifications

  • Minimum of 3 years experience in paid ads and social media management.

  • Expert-level proficiency in Meta Ads Manager and TikTok Ads (required).

  • Strong understanding of Google Ads, Shopee MyAds, and Lazada Sponsored Solutions.

  • Experience with Shopify or other e-commerce platforms is an advantage.

  • Proficient in Adobe Creative Suite, Canva, CapCut, and other content creation tools (AI tools a plus).

  • Excellent copywriting skills and strong English communication (written and verbal).

  • Highly analytical, detail-oriented, and organized with the ability to manage multiple campaigns simultaneously.

  • A self-starter with creativity, initiative, and strong commercial awareness.

What We Offer

  • Competitive salary with performance incentives.

  • Dynamic and collaborative work environment.


•Health Insurance (Upon 1 year)

  • Exposure to both digital and traditional marketing campaigns.

  • Opportunities for growth in a fast-expanding organization.

  • Employee discounts on sports and lifestyle products

Job Type: Full-time

Pay: Php28, Php35,000.00 per month

Benefits:

  • Paid training

Work Location: In person

  • Social Media

    4 hours ago

    Pasay, National Capital Region, Philippines MicroSourcing Full time ₱2,000,000 - ₱3,500,000 per year

    Discover your 100% YOU with MicroSourcingPosition: Social Media & Marketing Coordinator (Intermediate)Work setup & shift: Hybrid and Night shfitSiteWhy join MicroSourcing?You'll HaveCompetitive Rewards: Enjoy above-market compensation, healthcare coverage on day one, plus one or more dependents, paid time-off with cash conversion, group life insurance, and...

  • Senior Social Media Manager

    3 hours ago

    Pasay, National Capital Region, Philippines SMDC Full time ₱1,200,000 - ₱2,400,000 per year

    SM Development Corporation is one of the leading names in Philippine real estate, delivering high-quality, well-planned developments nationwide. Committed to building a nation of homeowners, we seek top-caliber talent ready to make an impact.Why Build Your Career with UsYou'll have the opportunity to build your career with a top residential developer. We...

  • Social Media Specialist

    2 weeks ago

    Pasay, National Capital Region, Philippines PHILTECH INFO. SERVICES INC. Full time ₱250,000 - ₱500,000 per year

    Job Description:Assist in creating and scheduling posts across various social media platforms.Support the Social Media Specialist in developing campaign ideas and strategies.Monitor comments, messages, and mentions, ensuring timely responses and positive engagement.Help gather, organize, and edit content such as graphics, photos, and videos.Track and record...

  • Assistant Social Media Manager

    2 weeks ago

    Pasay, National Capital Region, Philippines SM Development Corporation Full time ₱900,000 - ₱1,200,000 per year

    SM Development Corporation is one of the leading names in Philippine real estate, delivering high-quality, well-planned developments nationwide. Committed to building a nation of homeowners, we seek top-caliber talent ready to make an impact.Why Build Your Career with UsYou'll have the opportunity to build your career with a top residential developer. We...

  • Social Media Buyer

    2 weeks ago

    Pasay, National Capital Region, Philippines Novatech (Pasay) Limited, Inc. Full time ₱360,000 - ₱420,000 per year

    We are now looking for a Senior Media Buyer with strong technical skills to join our Acquisition team. This role requires a mix of hands-on campaign buying, data-driven optimization, and technical know-how in WordPress/Elementor, tracking, and integrations.What You Will DoAs a Senior Media Buyer, you will manage and scale paid media campaigns on DSPs and...

  • Senior Manager, Integrated Retail Media

    1 hour ago

    Pasay, National Capital Region, Philippines Viventis Search Asia Full time ₱144,000 - ₱720,000 per year

    Responsible for the Digital Marketing, Performance Marketing, Digital Commerce (i.e Tiktok shop), Optimo Retail Media and development of a holistic Media planning from Digital and select above-the-line media and have a solid understanding of the enabling technologies to drive performance, will lead Content, Social Media & Affiliate marketing programs as...

  • Social Commerce Content Specialist

    2 hours ago

    Pasay, National Capital Region, Philippines Big Foot Ventures Inc Full time ₱1 - ₱2 per year

    We are looking for a creative, energetic Content Lead to join our team and take our social media presence to the next level We want you - who can take charge of our brand's content direction, plan our weekly social media strategy, and guide our CEO on what content to film. This role requires someone who is both creative and strategic, and can confidently...

  • Digital Retail Media Integrated Manager

    2 hours ago

    Pasay, National Capital Region, Philippines HRTX consulting Full time ₱1,500,000 - ₱2,000,000 per year

    Senior ManagerLocation: NCR, On-siteWork Schedule: Monday to Friday, Morning ShiftAbout the RoleThe Senior Manager will be accountable for driving Digital Marketing, Performance Marketing, Digital Commerce (e.g., TikTok Shop), and Retail Media initiatives. This role involves developing an end-to-end media plan that integrates digital platforms with select...

  • Digital Retail Media Integrated Manager I PMM

    2 weeks ago

    Pasay, National Capital Region, Philippines HRTX consulting Full time ₱1,200,000 - ₱2,400,000 per year

    Job Title: Media Strategy Senior ManagerLocation: NCR, On-siteBudget: 150, ,000 (Negotiable)Work Schedule: Monday to Friday, Morning ShiftAbout the RoleThe Senior Manager will be accountable for driving Digital Marketing, Performance Marketing, Digital Commerce (e.g., TikTok Shop), and Retail Media initiatives. This role involves developing an end-to-end...

  • Senior Manager

    3 hours ago

    Pasay, National Capital Region, Philippines People Matter PH Full time ₱120,000 - ₱180,000 per year

    We are looking for a strategic Senior Manager, Integrated Retail Media to lead end-to-end media strategies that drive growth, engagement, and performance across digital and select ATL channels. This role will shape our retail media ecosystem, including digital marketing, performance campaigns, social media, affiliate marketing, and emerging platforms like...