Marketing Manager

4 days ago

Davao City, Davao, Philippines JTC Group of Companies Full time

Marketing Manager

The Marketing Manager will lead and execute strategic marketing initiatives to drive brand awareness, customer engagement, and sales growth for our food products. This role requires strong knowledge of the food industry, consumer trends, and digital and traditional marketing channels. The ideal candidate will work cross-functionally with sales, product development, and operations teams to position the brand competitively in the market.

Job Description:

  • Develop and implement integrated marketing campaigns across various channels to promote our diverse portfolio of food and beverage brand.
  • In charge of the branding of Japanese Restaurant (handling digital marketing & public relations)
  • Manage and oversee the company's social media presence, including content creation, community engagement, and paid advertising
  • Plan and manage promotional activities, including product launches, events, and in-store marketing.
  • Collaborate with the sales and operations teams to align marketing efforts with business objectives
  • Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
  • Manage external marketing agencies and vendors to ensure successful delivery of marketing initiatives
  • Stay up-to-date with industry trends and competitors to identify new marketing strategies and opportunities

Qualifications:

  • Minimum 3 years of experience in marketing, preferably in the food and beverage industry.
  • Strong strategic and creative thinking skills, with the ability to develop and execute impactful marketing campaigns
  • Proficient in digital marketing, including social media, content creation, and paid advertising
  • Experience in analyzing and interpreting marketing data to drive decision-making
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams

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