Writer

17 hours ago

Taguig, National Capital Region, Philippines Betrnk Inc. Full time $40,000 - $80,000 per year
Job Summary

We are seeking a creative and detail-oriented Marketing Content Writer to join our dynamic marketing team. The ideal candidate has a passion for storytelling, a solid understanding of digital marketing trends, and the ability to craft compelling content that drives engagement, brand awareness, and conversions.

Key Responsibilities

  • Develop high-quality, engaging, and original content for various marketing channels including blogs, websites, emails, social media, newsletters, and product descriptions.

  • Collaborate with marketing strategists, designers, and SEO specialists to align content with campaign objectives and branding guidelines.

  • Conduct research on industry-related topics to ensure content is informative, accurate, and up to date.

  • Edit and proofread content to ensure grammatical accuracy, clarity, and consistency.

  • Optimize content for search engines (SEO) using best practices and keyword strategies.

  • Monitor content performance metrics and refine writing strategies accordingly.

  • Maintain a consistent brand voice across all written content.

  • Stay updated on content marketing trends, audience preferences, and competitor activities.

Qualifications

  • Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.

  • 2+ years of experience in content writing, preferably in a marketing or agency environment.

  • Strong portfolio showcasing a range of written content types.

  • Excellent writing, editing, and proofreading skills.

  • Familiarity with SEO tools and content management systems (e.g., WordPress, HubSpot).

  • Ability to manage multiple projects and meet deadlines in a fast-paced environment.

  • Creative mindset with attention to detail and an understanding of marketing strategy.

Preferred Skills

  • Experience with analytics tools like Google Analytics.

  • Basic knowledge of graphic design or video scriptwriting.

  • Familiarity with B2B and B2C content marketing.

Work Environment

  • Collaborative and supportive team culture.

  • Opportunities for career development and content innovation.

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