betterhair beauty brand senior marketing manager

7 days ago

Manila, National Capital Region, Philippines BETTER BRANDS BEAUTY Full time

About the Role

BETTERHAIR ; IG: betterhairph; Tiktok: @betterhairph) is a recently launched beauty brand by celebrity hairstylist Paul Nebres (IG: paulnebres; Tiktok: @paulnebres_) set to make waves in the Philippine beauty market. As we grow, we are intentionally building a strong team to support creativity, speed, and sustainable scale.

We're looking for a mid-to-senior level Marketing Manager to lead the growth of BETTERHAIR. You'll be the strategic mind and marketing lead behind campaigns, promotions, partnerships, and digital visibility across platforms.

This is a hands-on leadership role, ideal for someone who's ready to step out of big-brand shadow and own the growth strategy of an exciting new brand from the ground up.

What You'll Do:

  • Develop and lead the overall marketing strategy across digital, social, live selling, PR, influencer, and promotional channels
  • Create and manage the marketing calendar, syncing with product launches, live selling events, e-commerce campaigns, and influencer activity
  • Collaborate with internal teams (social, e-comm, logistics, creatives) and external partners (celebrity managers, influencers, agencies)
  • Lead the planning and coordination of all live selling events, ensuring content, hosts, and promos are aligned
  • Work closely with the E-Commerce Manager to develop platform-specific campaigns (TikTok, Lazada, Shopee, website)
  • Lead product launch plans — from naming, positioning, pricing, packaging, to rollout
  • Develop and manage budgets, KPIs, and performance reports for all marketing activities
  • Coordinate with the Social Media Lead to ensure content ladders up to brand and campaign goals
  • Identify partnership, collab, or PR opportunities to increase awareness and reach

Who You Are:

  • 5+ years' experience in marketing, ideally in beauty, FMCG, fashion, or lifestyle brands
  • Proven experience leading campaign planning and cross-functional execution
  • Strong creative instincts with data-driven decision-making
  • Experience managing influencers, brand endorsers, or creator partnerships
  • Comfortable navigating between strategic planning and hands-on execution
  • Highly organized, proactive, and entrepreneurial — you thrive in fast-paced environments

Bonus Skills:

  • Experience in live selling campaign management (Lazada Live, TikTok Shop)
  • Background in PR, brand storytelling, or creative direction
  • Familiarity with marketing tools (Google Analytics, Meta Business Suite, TikTok Creator Center)

Location: Metro Manila

Level: Mid–Senior

Job Type: Full-time

Pay: From Php30,000.00 per month

Application Question(s):

  • Please include a short note on your favorite international beauty brand social media post or campaign and why it inspires you.
  • Please include a short note on your favorite local beauty brand social media post or campaign and why it inspires you.
  • What are your current and expected remuneration?

Work Location: In person

  • betterhair beauty brand + founder's

    7 days ago

    Manila, National Capital Region, Philippines BETTER BRANDS BEAUTY Full time

    About the RoleBETTERHAIR is looking for a Social Media & Content Lead who's fluent in Tiktok trends, obsessed with beauty, and knows how to craft viral content strategies from scratch. This isn't an assistant or coordinator role — this is for someone who can own the brand and founders' voice, manage creators and influencers, and work closely with marketing...

  • betterhair beauty brand senior operations manager

    7 days ago

    Manila, National Capital Region, Philippines BETTER BRANDS BEAUTY Full time

    About UsBETTERHAIR ; IG: betterhairph; Tiktok: @betterhairph) is a recently launched beauty brand by celebrity hairstylist Paul Nebres (IG: paulnebres; Tiktok: @paulnebres_) set to make waves in the Philippine beauty market. As we grow, we are intentionally building a strong operational backbone to support creativity, speed, and sustainable scale.We're...

  • Brand Marketing Officer

    3 days ago

    Manila, National Capital Region, Philippines Trimark Group Holdings, Inc Full time

    The Brand Marketing Officer who will be supporting the execution of marketing plans across multiple lifestyle brands, ensuring consistent brand messaging and effective campaign rollout. The role focuses on campaign coordination, retail promotions, brand communication alignment, and cross-functional support to drive brand awareness and sales performance.Key...

  • Beauty Trainer

    3 days ago

    Manila, National Capital Region, Philippines Specialty Lifestyle Concepts, Inc. Full time

    Position: BEAUTY TRAINERJob Summary:The Beauty Trainer is responsible for the overall learning and development of Sales and Beauty Consultants of Hermès Perfume and Beauty. Leads the implementation of different training programs related to the product, technical skills, and customer service to drive sales and client satisfaction, and to maintain the...

  • Beauty Advisor

    2 weeks ago

    Manila, National Capital Region, Philippines Ace Promotion & Marketing Corporation Full time

    Provide personalized beauty consultations to customers.Demonstrate makeup, skincare, and fragrance products with confidence.Recommend products based on customer needs and preferences.Stay updated on the latest beauty trends, techniques, and launches.Build strong customer relationships and ensure excellent service.Maintain a clean, organized, and visually...

  • Brand Ambassador

    2 weeks ago

    Manila, National Capital Region, Philippines Professional Marketing Insights Incorporated Full time

    We Are Hiring: Brand AmbassadorsWe are looking for confident and dynamic Brand Ambassadors to represent well-known beauty and wellness brands in leading retail stores.Qualifications:at least High School GraduateHeight: 5'2" and aboveWith good communication skillsPleasing personality and presentable appearanceNo tattoosMust be mature, energetic, and...

  • Brand Marketing Manager

    2 weeks ago

    Manila, National Capital Region, Philippines Boo Full time

    Position SummaryWe are seeking a creative, hands-on Brand Marketing Manager (Offline / Experiential) to lead high-impact offline brand activations, experiential events, and awareness-driving initiatives. This role is responsible for bringing the brand to life in the physical world—through guerrilla marketing, out-of-home (OOH) campaigns, pop-ups, field...

  • Senior Manager, Brand Resort

    2 weeks ago

    Manila, National Capital Region, Philippines Bloomberry Resorts and Hotels Inc. Full time

    This senior position will oversee strategizing opportunities based on data, executing campaigns in partnership with business units (Hotel, F&B, Retail), and developing integrated campaigns as an allinclusive solution. The ideal candidate will have a strong background in brand development, data-driven decision-making, events management and cross-functional...

  • Brand Marketing Manager

    2 weeks ago

    Manila, National Capital Region, Philippines Fruitas Holdings Incorporated Full time

    Fruitas: Marketing Manager – Ignite Your Career GrowthOverview:Fruitas, a dynamic and rapidly growing company, is seeking a highly motivated and experienced Marketing Manager to lead our brand strategy and execution. This is an exceptional opportunity to significantly impact a thriving organization and accelerate your career trajectory. You'll be at the...

  • Brand Manager

    2 weeks ago

    Manila, National Capital Region, Philippines Primer Group of Companies Full time

    TheBrand Manageris responsible for overseeing the overall direction, growth, and expansion of the brand. This role involves strategic business development, partnerships and collaborations, product buying decisions, and ensuring effective merchandising, marketing, and operations. This role will analyze sales reports, monitor product performance, manage...