Offline Marketing Specialist

2 days ago

Taguig, National Capital Region, Philippines DigiPlus Interactive Corp Full time ₱600,000 - ₱800,000 per year

About DigiPlus Interactive Corp.

DigiPlus Interactive Corp. pioneered digital entertainment in the Philippines. It introduced leading platforms BingoPlus and ArenaPlus, widely known for their engaging experiences in interactive gaming and sports entertainment. DigiPlus also operates GameZone, with more to come.

For more information, visit:

The
Offline Marketing Specialist
is responsible for overseeing and implementing marketing

promotions for the company's branch locations. This role involves conducting regular branch visits,

managing outsourced personnel, creating and optimizing standard operating procedures (SOPs),

analyzing data and evaluating the effectiveness of marketing promotions to drive cost optimization.

JOB RESPONSIBILITIES

  • Regularly visit company branches to ensure proper execution and implementation of new marketing

promotions. Provide guidance and support to branch staff to align with the marketing objectives.

  • Conduct orientation for outsourced personnel and oversee the execution of marketing promotions.
  • Manage and coordinate efforts to generate sales from various local and national events through field or

remote work, or a combination of both.

  • Develop and optimize standard operating procedures (SOPs) for implementing marketing promotions.

Ensure that these procedures are clear, efficient, and consistent.

  • Evaluate the performance and success of marketing promotions or events by analyzing relevant

data, such as sales figures, players or audience engagement, and promotional or event costs.

  • Responsible for coordinating with the local government and other organizational groups to actively

participates in in-house events. Communicate with these groups to organize event materials for event

activations.

  • Prepare and submit detailed reports on the effectiveness of marketing promotions to management.

Reports include recommendations for improvement and cost based on the evaluated results.

QUALIFICATIONS

  • Graduate of any 4-year Business and Marketing-related courses.
  • Proven experience in Offline Marketing and promotions management.
  • Strong analytical skills and ability to interpret data.
  • Willingness to be assigned to the field to visit different branches, conduct, and organize events.
  • Excellent communication and interpersonal skills for team management and branch interactions.
  • Proficiency in using marketing analytics tools and the ability to create and optimize standard operating

Procedures.

  • Detail-oriented and organized with a strong focus on results, observation, data analysis, and cost

efficiency.

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