
Paid Social Campaign Specialist
1 day ago
As a paid social advertising professional, you will be responsible for planning, launching and optimizing campaigns across various platforms. This role is perfect for someone who has a passion for performance marketing and enjoys combining creativity with data-driven decision making.
Key Responsibilities- Manage paid social media campaigns across platforms such as Meta Ads Manager, LinkedIn Ads and TikTok
- Develop and test audiences, creative variations and placements to maximize campaign performance
- Monitor and report on key metrics including CTR, CPM, CPA and ROAS, and make adjustments based on insights
- Collaborate with content, design and strategy teams to create compelling ad creatives
- Stay up to date with the latest platform updates and best practices in paid social advertising
- At least 2 years of hands-on experience in paid social advertising
- Proficiency with Meta Ads Manager and other social ad platforms
- Strong understanding of paid social KPIs and media buying strategies
- Ability to analyze data and interpret performance metrics
- Excellent communication and time management skills
- Comfortable working in a remote environment
Entry level
Employment TypePart-time
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