Digital Marketing Strategist
16 hours ago
- Digital Advertising Campaigns: Develop and optimize paid ad campaigns across platforms including Google Ads, Meta Ads (Facebook/Instagram), LinkedIn, TikTok Ads and YouTube Ads.
- Affiliate & Influencer Marketing: Build and manage an affiliate marketing program, identifying and recruiting influencers and creators to increase brand awareness and drive conversions.
- Lead Generation & Funnel Optimization: Plan and execute B2B/B2C lead generation campaigns using inbound and outbound strategies, collaborating with sales and product teams to refine lead scoring and nurturing processes.
- Community Management: Grow and engage brand communities across social platforms, fostering authentic relationships and conversations that support brand loyalty and advocacy.
- Programmatic Advertising: Plan and manage programmatic display, video and native ad campaigns, monitoring performance and optimizing for ROI through DSP platforms.
- Analytics & Reporting: Track, measure and report on campaign performance and ROI, using data to inform testing strategies and uncover growth opportunities.
This is a challenging yet rewarding opportunity for a skilled marketer looking to make a real impact in a fast-paced environment. If you're passionate about driving user acquisition, engagement and revenue growth, we'd love to hear from you.
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