Digital Customer Experience Strategist

2 days ago

Calamba, Calabarzon, Philippines beBeeCustomer Full time ₱800,000 - ₱1,000,000
Job Title: Digital Customer Experience Strategist

We are seeking a skilled CRM Manager to lead our customer relationship strategy and drive engagement, retention, and loyalty through data-driven campaigns and platform optimization.

About Us

We are a digital-first company on a mission to empower the everyday Asian woman and inspire self-confidence. Our omnichannel presence spans across Southeast Asia and international markets, with a strong focus on creating impactful brand-building experiences for our customers.

Our team is passionate about making an impact and working together to create memorable experiences that keep our community coming back for more.

Main Responsibilities
  • Develop and execute the CRM and Loyalty strategy across channels (e.g. lifecycle email, Whatsapp)
  • Stay updated on martech trends to continuously improve CRM strategy, tools, and execution.
  • Analyse customer data and campaign performance to uncover insights, improve targeting, and optimise communications.
  • Manage CRM vendor partnerships and lead platform evaluations (e.g. CDP and CEP) that powers advanced segmentation & automation.
Requirements
  • Bachelor's degree in Marketing, Business or a related field.
  • Min. 5 years of experience in a CRM role, preferably in retail or e-commerce.
  • Proven experience leading a team.
  • Candidates with SQL capabilities will have an added advantage.
Benefits
  • Flexible work arrangement, including remote work options.
  • Comprehensive corporate insurance and wellness programs.
  • Learning and career development opportunities, including leadership training.
  • #TeamLB perks, including staff discounts and peer-to-peer recognition.

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