Senior Programmatic Campaign Specialist

3 days ago

Marikina City, National Capital Region, Philippines beBeeOptimization Full time $60,000 - $80,000
Programmatic Media Manager Job Description

The role of a Programmatic Media Manager involves overseeing the entire lifecycle of client campaigns, from understanding client requirements to launching and scaling activations. Your expertise in leading DSPs and SSPs will ensure seamless campaign execution.

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  • Deal Setup & Audience Build
    • Build audience segments based on client specifications using our AI platform.
    • Automatically generate and name PMP Deal IDs.
    • Curate inventory packages aligned to target segments.
  • Technical Configuration & QA
    • Implement and verify ad tags, pixels, and tracking URLs across platforms.
    • Execute campaign QA checklists and secure internal sign-off.
  • Platform Deployment & Troubleshooting (SSP/DSP)
    • Configure, test, and troubleshoot SSP integrations and inventory feeds.
    • Deploy deals into DSP seats and monitor for setup errors.
    • Troubleshoot integration issues across DSPs and SSPs.
  • Performance Monitoring & Optimization
    • Monitor live campaign metrics daily and produce performance reports.
    • Identify under-delivery or sub-optimal win-rates and adjust bids, caps, and inventory mix accordingly.
  • Margin Management
    • Track campaign margin versus target and propose optimizations to protect profitability.
  • Client Escalations & Support
    • Serve as first-line technical support for delivery issues, escalating complex cases to Engineering.
  • Continuous Improvement & Knowledge Sharing
    • Research, document, and publish new curation and optimization techniques.
    • Share best practices and train peers on emerging programmatic technologies.
Key Qualifications
  • At least 5+ years of experience in Technical Account Management or Programmatic Trading.
  • Deep expertise with DSPs and SSPs.
  • Proficiency in ad tags, pixels, tracking URLs, bid strategies, and campaign QA processes.
  • Strong troubleshooting skills across the full programmatic ecosystem.
  • Commercial acumen—balancing performance optimization with margin protection.
  • Excellent communication—able to translate technical concepts.
About Us

We are committed to building a diverse, inclusive, and equitable workplace. We foster an environment where everyone is valued and empowered to thrive. Our goal is to shape the future of work by embracing innovation and collaboration.

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