Digital Marketing Automation Specialist

10 hours ago

Mandaue City, Central Visayas, Philippines beBeeAutomation Full time ₱3,600,000 - ₱5,600,000

Marketing professionals with a strong background in automation can thrive in this dynamic role, overseeing and optimizing marketing initiatives across the organization.

This position will be responsible for driving growth through strategic planning, execution, and enhancement of automated marketing campaigns. The ideal candidate will ensure seamless integration between platforms, drive lead nurturing programs, and collaborate closely with marketing and sales teams to deliver measurable results.

The role involves leading the development and implementation of marketing automation strategies, managing and enhancing Eloqua workflows, segmentation, lead scoring, and nurturing programs.

  • You will ensure smooth data alignment between Eloqua and Salesforce for marketing activities, monitor key automation and campaign performance metrics, providing actionable insights and reports.
  • You will work collaboratively with content, design, and sales teams to deliver consistent and impactful communications.
  • You will maintain database health, compliance, and best practices for email and marketing automation, research industry trends, new tools, and best practices in marketing automation to drive continuous improvement.
  • You will be responsible for ensuring adherence to applicable external and internal regulations, procedures, and guidelines.
  • Built on the foundation of Hitachi Vantara's core values of safety and integrity, you will take responsibility for your actions while caring for your colleagues and the business.

The successful candidate will hold a bachelor's degree, have 5 years of experience in marketing automation, CRM, or digital marketing, and possess hands-on experience with Oracle Eloqua (certification is a plus).

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