Digital Transformation Expert
2 days ago
Globe Telecom is a leading telecommunications company in the Philippines, committed to enriching lives through communications.
We simplify technology to bring customers closer to what matters most. Our goal is to create a wonderful world for our people, business, and nation.
About the RoleThis role leads the communication strategy crafting and campaign development for assigned businesses within an identified consumer segment.
The ideal candidate will have a keen understanding of consumer behavior, cultural context, category landscape, channel mix, and product portfolio.
They will oversee internal/external channels/media and creative teams to assemble a communications go-to-market plan.
This includes launching new products, devices, services, or branded experiences for assigned businesses.
The role also involves managing project deliverables, stewarding campaigns, and monitoring success.
The successful candidate will be able to align campaigns with Masterbrand equity-building efforts and track success of business/brand proposition.
They will also link these to cumulative segment penetration over time.
About Globe TelecomGlobe Telecom is the purveyor of the Filipino digital lifestyle.
We provide cellular, broadband, and mobile data services that focus on enriching content offerings amid customers' growing preference for multimedia platforms.
We are recognized as one of the Top companies to work for in Asia by Asia Corporate Excellence & Sustainability (ACES) Awards.
We were also named Best Employer in the Telco category by Stevie's New York.
What We OfferWe treat people right to create a Globe of Good.
We see a Philippines where families' dreams come true, businesses flourish, and the nation is admired.
We create wonderful experiences for people to have choices, overcome challenges, and discover new ways to enjoy life.
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