
Digital Marketing Strategist
4 days ago
Join a talented team of digital marketing experts as we seek an innovative Digital Marketing Strategist to drive our online presence forward. This exciting opportunity is perfect for those passionate about creating engaging campaigns that captivate audiences and promote brand awareness.
Job OverviewThis pivotal role will involve managing and maintaining multiple websites using WordPress, ensuring seamless user experience and optimal performance. Additionally, you will be responsible for optimizing our digital presence through SEO best practices, leveraging tools like SEMrush, Google Analytics, and Search Console to boost our online visibility.
- Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies aligned with our business objectives
- Manage and maintain multiple websites using WordPress, ensuring regular updates and enhancements
- Leverage SEO best practices and tools to optimize our online presence and improve search engine rankings
- Create and curate engaging content across various platforms, including LinkedIn, display networks, and other relevant channels
- Own and maintain marketing automation tools, including HubSpot, ZoomInfo, and Definitive Healthcare, to streamline processes and enhance efficiency
- Segment and manage target audiences for personalized outreach campaigns, maximizing ROI and campaign effectiveness
To succeed in this dynamic role, you will need:
- A minimum of three to five years of experience in digital marketing, with a strong background in WordPress, SEO, and marketing automation tools
- Advanced skills in copywriting, email marketing, and social media advertising
- Excellent analytical and problem-solving skills, with the ability to think critically and strategically
- Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams
We offer a competitive compensation package, including:
- Competitive base salary
- Opportunities for professional growth and development
- A collaborative and dynamic work environment
- A comprehensive benefits package, including medical, dental, and vision insurance
- Generous paid time off and holidays
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