Global FMCG Marketing Leader

4 days ago

Manila, National Capital Region, Philippines beBeeMarketing Full time ₱720,000 - ₱1,422,000
Job Description">

As a Marketing Strategy & Excellence Head - Global FMCG, you will be responsible for developing and implementing global marketing strategies aligned with business objectives.

You will drive marketing excellence by establishing frameworks, tools, and processes that enhance brand building and campaign effectiveness. Partner with global and regional marketing teams to ensure consistent execution of strategic priorities.

Additionally, you will design and deliver marketing capability programs (e.g., brand building, digital marketing, consumer insights, innovation). Identify skill gaps and future capability needs across the marketing organization. Collaborate with HR and Learning & Development to embed capability programs into talent development plans.

Define KPIs and measurement frameworks to assess marketing effectiveness and ROI. Lead marketing performance reviews and benchmarking initiatives. Support data-driven decision-making through insights and analytics.

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