Driving Offsite Traffic Growth Specialist

24 hours ago

Cabuyao, Calabarzon, Philippines beBeeDigitalMarketing Full time ₱4,000,000 - ₱7,000,000
Offsite Digital Marketing Lead Role

This is a pivotal role that drives the adoption of off-platform marketing solutions among sellers.

Job Description:

The Offsite Solutions team focuses on promoting seller-driven traffic through different off-platform ads channels. As an Offsite Solutions Senior Associate, you will be responsible for owning the execution and scaling of seller-facing programs designed to increase offsite traffic and drive measurable ROI.

  • You will design and execute initiatives to grow seller-driven traffic through adoption of different off-platform ads channels.
  • You will act as the subject matter expert for campaign strategy, execution, tracking, and measurement.
  • You will drive strong return on ad spend by analyzing campaign performance and providing optimization strategies to sellers.
  • You will lead communication with internal stakeholders to ensure sellers are aligned with new programs, feature rollouts, and best practices.

Key Responsibilities: You will manage the full offsite marketing operations workflow, from planning to reporting with cross-functional coordination. You will also monitor industry trends and continuously propose improvements to strengthen offsite performance.

Requirements:
  • Bachelor's degree in Marketing, Business, or related field.
  • 7+ years in digital or performance marketing, preferably in eCommerce or agency settings.
  • Deep hands-on experience with Meta Business Manager, Google Ads, TikTok Ads, or similar platforms.
  • Strong analytical skills; proficiency in Excel and experience working with datasets to drive decisions.
  • Proven ability to work independently and navigate cross-functional teams.
  • Excellent communication and presentation skills with the ability to translate technical insights into business impact.
  • Highly organized, detail-oriented and adaptable in fast-paced environments.
  • Data-driven mindset with a strong focus on performance and results.

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