Strategic Digital Marketing Leader
5 days ago
We are seeking a highly skilled Strategic Digital Marketing Leader to join our team at WHR Global Consulting. This is a full-time position that will involve developing, implementing, and managing digital marketing strategies to drive brand awareness, lead generation, and customer engagement.
About the RoleThe Strategic Digital Marketing Leader will be responsible for creating and executing comprehensive digital marketing strategies that align with business objectives and target audience. This includes planning, managing, and optimizing digital marketing campaigns across various channels, including SEO, PPC, email, social media, and content marketing.
The successful candidate will have experience with digital marketing tools and platforms, strong analytical skills, and the ability to interpret data and make data-driven decisions. Excellent written and verbal communication skills are also essential for this role.
Responsibilities- Create and execute comprehensive digital marketing strategies that align with business objectives and target audience
- Plan, manage, and optimize digital marketing campaigns across various channels, including SEO, PPC, email, social media, and content marketing
- Monitor, analyze, and report on performance metrics using tools like Google Analytics and social media insights
- Provide actionable insights to improve campaign effectiveness
- Oversee the creation of engaging content for the company website, blog, social media, and email newsletters
- Collaborate with content creators to ensure brand consistency
- Manage SEO strategies to increase organic search visibility and oversee PPC campaigns to drive targeted traffic
- Develop and execute social media strategies, manage profiles, and engage with followers to foster community growth and brand loyalty
- Design and implement email marketing campaigns to nurture leads and drive conversions
- Bachelor's degree in Marketing, Business, Communications, or a related field
- Advanced degrees or certifications in digital marketing are a plus
- Five or more years of managerial expertise in digital marketing, with a proven track record of successful campaigns and project management
- Proficiency in digital marketing tools and platforms (Google Ads, Google Analytics, social media management tools, etc.)
- Strong analytical skills with the ability to interpret data and make data-driven decisions
- Excellent written and verbal communication skills
This role offers a competitive salary of $85,000 - $115,000 per year, depending on experience, as well as a range of benefits, including health insurance, retirement plan, and paid time off.
We are an equal opportunities employer and welcome applications from diverse candidates. If you are a motivated and experienced digital marketer looking for a new challenge, please submit your application.
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