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Digital Marketing Strategist

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Mandaluyong City, National Capital Region, Philippines beBeeSpecialist Full time ₱600,000 - ₱800,000
Job Title: Ad Operations Specialist

About the Role

We are seeking an experienced Ad Operations Specialist to manage paid search and social media campaigns, analyze performance data, and optimize digital strategies.

  • Plan, implement, and optimize paid search, programmatic, display, and social campaigns.
  • Conduct performance analysis and generate actionable recommendations.
  • Manage PPC campaigns (conceptualization, management, optimization, reporting).
  • Provide insights on landing page effectiveness and campaign improvements.
  • Develop strategies for paid social campaigns across platforms.
  • Utilize analytics tools for campaign tracking, reporting, and presentations.
  • Collaborate across teams to align campaign strategies and ensure client goals are met.
  • Stay updated on search and social media trends, integrating best practices.
  • Apply knowledge of digital marketing channels, A/B testing, and full-funnel strategy.
Required Skills & Qualifications
  • 2+ years of experience in paid media (Google Ads, Meta Ads or similar platforms).
  • Strong knowledge of digital marketing and advertising trends.
  • Proficient with Google Suite tools (especially Google Sheets).
  • Certifications (Google Ads, Meta Blueprint) are a plus.
  • Excellent communication and presentation skills.
  • Strong analytical and data-driven decision-making skills.
  • Organized and adept at using digital collaboration tools (Google Drive, Asana).
  • Team player with a proactive and entrepreneurial mindset.
  • Customer-focused, with passion for delivering outstanding results.