Digital Growth Specialist

14 hours ago

Calamba, Calabarzon, Philippines beBeePerformance Full time ₱5,000,000 - ₱8,000,000

We're seeking a skilled performance marketing specialist to drive growth and revenue across our affiliate platform.

This role is critical in driving customer acquisition, improving return on ad spend (ROAS), and scaling revenue. You'll work cross-functionally to fuel full-funnel growth—from awareness through conversion—across a dynamic digital landscape.

Key Responsibilities
  • Launch, manage, QA, and continuously optimize performance campaigns, with an emphasis on Affiliate networks and partner platforms.
  • Develop commission structures to balance partner incentives in line with profitability goals and incremental revenue growth.
  • Analyze partner performance using both Partnerize reporting and internal analytics tools to uncover insights, inefficiencies, and growth opportunities.
  • Manage and refine product feed listability for Affiliate networks, ensuring accurate data, up-to-date inventory, and optimal performance for Affiliate shopping placements.
  • Partner with creative, merchandising, and integrated marketing teams to ensure content is optimized for performance and aligned with seasonal product launches and promotions.
  • Stay ahead of trends in paid media, social commerce, and e-commerce ad tech; proactively recommend new platform tests, ad products, and growth tactics.
  • Monitor, report on, and analyze performance using platform tools and internal dashboards, providing actionable insights to inform strategy and spend allocation.
Requirements
  • Bachelor's degree or equivalent work experience, ideally in marketing, business, or a related field.
  • 3–5 years of hands-on experience managing paid campaigns in an e-commerce or DTC environment.
  • Deep platform expertise across Affiliate networks, platforms, and measurement.
  • Experience with Google, Meta, and Microsoft Ads (Search, Shopping, Display, Video) is a strong plus.
  • Strong analytical skills with proficiency in Excel, campaign reporting tools, and performance analytics.
  • Proven success managing campaigns to CPA, ROAS, and conversion rate goals.
  • Collaborative and communicative team player with strong project management and stakeholder alignment skills.
  • Strategic thinker with a creative edge and a passion for testing, optimizing, and scaling what works.

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