Regional Advertising Operations Lead

21 hours ago

Taguig, National Capital Region, Philippines beBeeDigitalAdvertising Full time ₱4,000,000 - ₱7,000,000
Job Overview

A seasoned digital advertising professional is required to oversee end-to-end campaign execution and performance across multiple platforms.

The Role
  • Translate campaign objectives into data-driven strategies, including audience building and inventory curation.
  • Manage setup and delivery across platforms such as programmatic exchanges and ad servers.
  • Oversee campaign pacing, optimization, profitability, and key performance indicator reporting.
  • Deliver weekly and post-campaign analysis, insights, and consultancy services.
  • Provide troubleshooting and proactive recommendations to ensure seamless campaign execution.
  • Support the team with pre- and post-sales activities, assisting in cross-selling and upselling opportunities.
  • Build, mentor, and lead a regional advertising operations team across Southeast Asia.
Requirements
  • Strong background in managing digital campaigns, with a focus on mobile advertising.
  • Hands-on expertise with demand-side platforms and ad curators.
  • Deep knowledge of programmatic buying, including supply-side platforms, real-time bidding, data management platforms, and audience targeting.
  • Proven success in optimizing campaigns towards performance-based key performance indicators.
  • Experience in conducting brand lift studies, footfall measurement, and deriving insights from large datasets.
  • Clear communication skills, with the ability to collaborate across technical and non-technical teams.
  • Leadership experience with a track record of building and guiding high-performing teams.

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