Brand Strategist

2 weeks ago


Makati City, National Capital Region, Philippines PLDT Full time

Job Description:

About the Role

We are seeking an experienced Brand Strategist to lead our brand development and protection efforts. As a key member of our marketing team, you will be responsible for creating and implementing consumer-insights-driven campaigns that drive business growth.

Key Responsibilities:

  • Develop and execute brand strategies that align with our business objectives.
  • Lead market research and analysis to inform strategic decisions.
  • Collaborate with cross-functional teams to ensure cohesive brand messaging.

Requirements:

  • At least 15 years of experience in marketing, communications, or a related field.
  • 10+ years of experience in an executive position with a strong background in brand marketing and media planning.
  • Proven track record in developing brand and communications strategies.


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