Paid Search Specialist
5 days ago
Key Responsibilities
The Digital Media Specialist will be responsible for leading the development and execution of digital advertising campaigns across various platforms. This includes researching, building, deploying, and optimizing campaigns, as well as analyzing campaign data to identify performance improvement opportunities.
The ideal candidate will possess a strong background in digital marketing, with experience working on paid search (PPC) campaigns in Google Ads, Meta Ads, LinkedIn Ads, and other ad platforms. They will also have excellent analytical and problem-solving skills, as well as the ability to work independently and collaboratively as part of a team.
- Develop and execute digital advertising campaigns that meet business objectives.
- Analyze campaign data to identify performance improvement opportunities.
- Collaborate with the team to deliver best-in-class digital advertising campaigns.
- Monitor and manage advertising budgets.
Qualifications:
- A Bachelor's degree in the related field is preferred.
- 3+ years of experience directly managing paid search (PPC) campaigns in Google Ads, Meta Ads, LinkedIn Ads, or other ad platforms.
- Experience with the demands of a client-driven digital marketing agency.
- Proficient in using Excel/Google Sheets for data analysis.
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