Digital Marketing Specialist

3 days ago


LapuLapu City, Central Visayas, Philippines Filinvest Group Full time

Filinvest Group, a leading conglomerate in the Philippines, is seeking a highly skilled Digital Marketing Specialist to join our team at Crimson Resort & Spa Mactan.

Job Summary:

We are looking for an experienced professional who can implement digital initiatives, promote resort and restaurant offerings, establish partnerships with complementary brands, and facilitate events to drive business growth. The ideal candidate will have expertise in content creation, social media management, brand partnership, and online reputation management.

About Us:

Filinvest Group is a diversified conglomerate with interests in real estate development, hospitality, tourism, and other industries. Our flagship property, Crimson Resort & Spa Mactan, offers luxurious accommodations, world-class amenities, and exceptional service.

Key Responsibilities:

As a Digital Marketing Specialist, you will be responsible for:

  • Developing and implementing digital marketing strategies to increase brand awareness and drive sales;
  • Creating engaging content for social media channels, including posts, stories, and videos;
  • Managing social media campaigns, contests, and engagement activities to boost followers and revenue;
  • Collaborating with cross-functional teams to implement marketing plans and promotions;
  • Maintaining up-to-date information on all resort and restaurant online profiles;
  • Monitoring online reputation and responding to customer feedback;
  • Establishing and maintaining relationships with complementary brands and partners;
  • Preparing monthly initiative reports and social media analytics reports;
  • Assisting in planning and execution of restaurant promotions and events.
Requirements:

To be successful in this role, you will need:

  • A Bachelor's degree in Marketing, Communications, or related field;
  • At least 3 years of experience in digital marketing, preferably in the hospitality industry;
  • Excellent written and verbal communication skills;
  • Strong understanding of social media platforms and their algorithms;
  • Ability to work independently and as part of a team;
  • Proficiency in Microsoft Office and Google Suite;
  • Experience with social media management tools and analytics software;
  • Knowledge of content creation principles and best practices.
What We Offer:

Filinvest Group offers a competitive salary package, including:

  • An estimated annual salary of PHP 650,000 - PHP 850,000 (dependent on experience);
  • Opportunities for career growth and professional development;
  • A dynamic and supportive work environment;
  • Access to cutting-edge technology and tools;
  • A comprehensive benefits package, including health insurance, retirement plan, and paid time off.
Contact Information:

Please submit your application, including your resume and cover letter, to [insert contact email].



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