Trade Marketing Executive

2 days ago

Dipolog City, Zamboanga Peninsula, Philippines beBeeTrade Full time ₱600,000 - ₱800,000
Job Overview

We are seeking an experienced Trade Marketing Manager to drive trade marketing strategies and execution. The ideal candidate will have a strong analytical mindset, excellent communication skills, and the ability to align trade initiatives with broader business objectives.

Key Responsibilities:

  • Develop and execute data-driven trade marketing strategies aligned with brand and sales objectives.
  • Plan and manage activation campaigns to enhance product visibility, consumer engagement, and sales performance across key channels.
  • Collaborate with sales and marketing teams to ensure trade plans are aligned with business goals and market opportunities.
  • Analyze market trends, sales data, consumer insights, and competitor activities to identify growth opportunities and refine trade strategies.
  • Manage resources for trade promotions and activation projects with a focus on ROI and efficiency.
  • Build strong relationships with retail partners, distributors, and internal stakeholders to ensure effective execution of trade initiatives.
  • Monitor and evaluate the performance of trade activities, providing post-activation analysis and actionable recommendations to optimize future plans.

Requirements:

  • 5+ years of experience in trade marketing, activation, or related roles within the FMCG industry.
  • Strong analytical skills with the ability to interpret complex data and develop actionable insights.
  • Demonstrated business acumen and a strategic mindset to align trade activities with overarching business goals.
  • Proven ability to manage multiple projects with tight deadlines while maintaining attention to detail.
  • Excellent communication, negotiation, and stakeholder management skills.
  • Proficiency in trade marketing tools, CRM systems, and data analysis software.
  • Experience in creating ROI-driven trade promotions and activations.

What We Offer:

  • A dynamic and fast-paced work environment.
  • Opportunities for professional growth and development.
  • Competitive compensation and benefits package.
  • The chance to make a significant impact on the business and brand growth.

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