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Ecommerce Advertising Strategist

2 weeks ago

Manila, National Capital Region, Philippines SLAM Strategy Part time

About SLAM Strategy:

SLAM Strategy is a commission-based agency specialising in driving tangible results for clients through data-driven strategies and a focus on maximising return on investment. We're a team committed to delivering high-performance campaigns that directly impact our clients' bottom line.

About the Role:

We're seeking a skilled Meta Ads Specialist to join our team on a part-time basis, 15 hours per week. As a Meta Ads Specialist, you will be responsible for the strategic management and optimisation of Meta advertising campaigns for our eCommerce clientele, ensuring consistent and measurable growth.

This role requires availability during Adelaide business hours (9:00 AM - 12:00 PM ACST/ACDT, Monday to Friday). You will work independently, managing time effectively and collaborating with the team to develop and implement integrated marketing strategies.

Key Responsibilities:

  1. Develop and implement comprehensive Meta advertising strategies (Facebook & Instagram) tailored to eCommerce objectives.
  2. Conduct in-depth audience analysis and targeting to optimise campaign reach and engagement.
  3. Create compelling and conversion-focused ad copy and creative briefs.
  4. Monitor campaign performance, analyse data, and provide detailed performance reports.
  5. Optimise campaigns to meet and exceed key performance indicators (KPIs), including ROAS, CPA, and sales revenues.
  6. Maintain a thorough understanding of the Meta Ads platform and industry trends.
  7. Execute A/B testing strategies for ad creatives to drive continuous improvement.
  8. Collaborate with the team to develop and implement integrated marketing strategies.