Ecommerce and Digital Marketing Specialist

4 days ago


Manila, National Capital Region, Philippines Staff Domain Full time

We are seeking an experienced Ecommerce and Digital Marketing Specialist to join our team at Staff Domain. In this role, you will be responsible for developing and executing our digital strategy to drive online growth and engagement, as well as managing our ecommerce platform.

About the Role
  • You will assist in planning and executing innovative campaigns and marketing initiatives that align with our overall business goals.
  • Manage social media accounts by scheduling posts, monitoring engagement, and responding to comments/messages.
  • Utilize Klaviyo for audience segmentation, personalizing campaigns, and optimizing automated email workflow.
  • You will update and maintain website content, including product descriptions, landing pages, and images, using Shopify.

Key Responsibilities

  • Develop and execute the company's digital strategy to drive online growth and engagement.
  • Plan and schedule content for social media channels to enhance brand awareness and engagement.
  • Assist in creating visually appealing and brand-aligned content for use in social media posts, emails, and on the website.
  • Evaluate campaign performance using Google Analytics and make data-driven decisions to optimize future campaigns.

Requirements/Skills

  • Experience: 4-5 years in digital marketing, e-commerce, or content management, with proven results in campaign execution and performance optimization.
  • A tertiary qualification in business, marketing, or a related field.
  • Proficient in Klaviyo for email marketing, segmentation, and automation.
  • Experienced in Shopify for website content updates, product management, and performance tracking.
  • Skilled in Google Analytics for data tracking & reporting.
  • Platform Knowledge: Strong understanding of key social media platforms (e.g., Facebook, Instagram,) and best practices for each.
  • Communication: Excellent written and verbal skills, with the ability to create engaging content and respond professionally to online inquiries.
  • Detail-Oriented: Highly organized, with the ability to manage multiple projects, meet deadlines, and ensure accuracy in execution.


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