Digital Marketing Expert
4 days ago
At enablesGROUP, we are seeking a highly skilled Digital Marketing Expert to join our team. The ideal candidate will play a key role in managing product content, executing digital marketing campaigns, and supporting data-driven decision-making.
This role requires a mix of creativity and analytical skills to optimize eCommerce performance, enhance customer engagement, and support marketing initiatives.
- We are looking for someone proactive, detail-oriented, and eager to grow in the digital marketing and eCommerce space.
Key Responsibilities:
Digital Marketing- Assist in planning and executing performance marketing campaigns across Google Ads, Meta Ads, TikTok Ads, Pinterest, and Bing Ads.
- Support ad creation, performance tracking, and continuous optimization.
Content & Merchandising
- Ensure all product details are accurate, engaging, and aligned with brand standards.
Reporting & Analytics
- Review Google Analytics and support the development of business reports in Google Data Studio/Looker.
Market Research
- Conduct competitor analysis and research industry trends and customer insights to refine marketing strategies.
Client Support & Presentations
- Assist in preparing marketing reports, presentations, and other materials for internal and client meetings.
General Support
- Provide additional assistance across various marketing and eCommerce initiatives as needed.
Ideal Skills & Experience:
(We welcome candidates with the right attitude and willingness to learn.)
- Preferred: Experience with Shopify and product content management.
- Must Have: Working knowledge of Google Analytics, Data Studio/Looker, Google Ads, and Meta Ads (setup, optimization, and reporting).
- Strong organizational skills with the ability to manage multiple tasks.
- Analytical mindset with keen attention to detail.
- Proactive, adaptable, and eager to take on varied tasks.
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