
Digital Marketing Specialist Role
2 days ago
This role involves creating and executing email marketing campaigns, managing social media channels, producing engaging content, and assisting with e-commerce website management on Shopify.
- Develop and execute strategic email marketing campaigns using Klaviyo.
- Plan, schedule, and send out targeted email communications.
- Manage and optimize social media accounts to grow brand presence.
- Design and create compelling graphics and marketing assets for email, social media, and the website.
- Curate and develop content that aligns with the brand's voice and goals.
- Perform basic website coding and updates to manage the backend of the Shopify store.
- Track performance of campaigns and social media efforts, providing actionable insights and recommendations for improvement.
Requirements:
- Proven experience in email marketing software such as Klaviyo.
- Strong understanding of social media platforms and content creation principles.
- Proficiency in graphic design tools (e.g., Adobe Photoshop, Illustrator, Canva).
- Basic knowledge of HTML/CSS for website editing.
- Experience managing Shopify websites.
- Excellent written communication and attention to detail.
- Ability to work independently, manage multiple tasks, and meet deadlines.
Benefits:
- Competitive compensation package.
- Opportunity to work from home.
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