Digital Growth Strategist

1 day ago

Pasig, National Capital Region, Philippines beBeeEcommerce Full time ₱6,000,000 - ₱9,000,000
E-Commerce Marketing Manager Role

About the Position:

This is a hands-on, full-stack marketing opportunity ideal for someone who enjoys leading and doing. The role entails owning the digital marketing strategy and e-commerce performance across all customer-facing storefronts, including Shopify, Amazon, and eBay, tailored by region.

You'll be responsible for helping shape our tech stack and selecting the right email, automation, and performance tools to support international growth. This includes ownership of email marketing to distributors and salons, including campaign development, platform selection, and execution.

The successful candidate will have strong experience managing Shopify sites and marketplace listings, as well as proven experience creating and managing Amazon and eBay storefronts. A confident ability to develop and run email marketing campaigns for both consumers and trade partners is essential.

Key Responsibilities:

  • Manage, optimise, and grow regional Shopify storefronts and marketplace shopfronts (Amazon and eBay)
  • Create and maintain product listings, including imagery, descriptions, SEO, category alignment, and compliance
  • Build and execute promotional campaigns across website, email, social, paid media, and marketplaces
  • Setting & managing social business storefronts (eg. TikTok, etc.), integrated with Shopify as necessary.
  • Develop and manage email marketing campaigns for both B2C (consumers) and B2B (distributors, salons, educators), using a platform of your choosing
  • Lead digital advertising across Meta, Google, and TikTok Ads, and optimise campaign performance
  • Brief and/or create campaign assets — including banners, landing pages, email content, and marketplace visuals
  • Monitor performance using GA4, marketplace dashboards, and ad/email analytics
  • Collaborate with internal and external partners to ensure unified messaging and market alignment
  • Drive continuous improvement of the eCommerce tech stack and marketing automation workflows

Required Skills & Qualifications:

  • 5–8 years in digital marketing, e-commerce, or DTC roles
  • Strong experience managing Shopify sites and marketplace listings
  • Proven experience creating and managing Amazon and eBay storefronts
  • Confident in developing and running email marketing campaigns for both consumers and trade partners
  • Ability to select and implement marketing tools to drive performance
  • Strong balance of creative, strategic, and commercial skills

Benefits:

  • Flexibility in work hours and location, with a focus on managing energy rather than time.
  • Access to online learning platforms and a budget for professional development
  • A collaborative, no-silos environment, encouraging learning and growth across teams
  • A dynamic social culture with team lunches, social events, and opportunities for creative input
  • Health insurance
  • Leave Benefits
  • 13th Month Salary

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