Chief Brand Strategist

1 day ago

Antipolo City, Calabarzon, Philippines beBeeMarketer Full time $50,000 - $80,000
Marketing Manager Job Description

As a Marketing Manager, you will play a pivotal role in shaping the marketing strategy for our restaurant brands.

The ideal candidate will have excellent communication skills and be able to adapt to changing circumstances. They should also be tech-savvy and have experience working with various digital platforms and systems.

  • Switch seamlessly between high-end and casual restaurant brand voices, ensuring all marketing communications align with each brand's identity and audience.
  • Collaborate with external partners to develop innovative marketing ideas and campaigns.
  • Conduct ongoing research to understand client preferences and market trends.

In this role, you will:

  • Manage and execute email marketing campaigns using platforms such as Mailchimp or similar, including list management, segmentation, and performance tracking.
  • Maintain and update reservation platform profiles across brands, monitor reservation data, and generate actionable reports.
  • Support CRM data management and segmentation, and assist with CRM implementation.
  • Monitor and maintain the company's online reputation on Google, Yelp, TripAdvisor, and other relevant platforms.
  • Respond to customer reviews as appropriate and coordinate with local teams to uphold a positive brand image.
  • Compile detailed actionable reports covering email marketing, reservation performance, social media metrics, and paid advertising results.

Key Responsibilities include:

  • Assist with website updates, graphic asset management, and ensuring brand consistency across digital channels.
  • Manage integrations with delivery platforms and other digital tools.
  • Propose and utilize A.I. tools to enhance marketing effectiveness and operational efficiency.

This is an ideal opportunity for someone who values teamwork and collaboration but also enjoys working independently. If you are a creative problem solver and can think outside the box, we would love to hear from you.

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