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Asia Travel Marketing Lead

2 weeks ago

Manila, National Capital Region, Philippines Klook Travel Technology Philippines Inc. Full time

About Klook

We are Asia's leading platform for experiences and travel services, dedicated to making travel accessible to everyone with curated quality experiences worldwide.

Our goal is to inspire and enable more moments of joy for travelers with experiences ranging from iconic attractions to paragliding adventures, museums to cultural tours, and other convenient local travel services across destinations worldwide.

Job Description:
  • Campaign Planning & Execution: Develop and execute marketing campaigns to drive user acquisition and retention, selecting relevant products/destinations and implementing effective discount mechanics.
  • Cross-Functional Collaboration: Work closely with cross-functional teams, including social media & content, design, partnerships, CRM, KOLs, platform/product, and business development teams.
  • Market Intelligence: Analyze market trends, customer behavior, and feedback, integrating findings into campaign plans or testing hypotheses with experimentation.
Requirements:
  • Digital Marketing Expertise: Strong understanding of digital marketing principles, with experience in executing and managing campaigns that drive performance.
  • Travel Industry Knowledge: Passion for travel combined with knowledge of the travel industry, its trends, and customer behaviors.
  • Results-Driven Approach: Focus on delivering measurable results, ensuring that all marketing efforts drive tangible outcomes.
  • Excellent Communication Skills: Exceptional interpersonal, verbal, and written communication abilities paired with a growth-oriented mindset.