Digital Marketing Specialist
4 days ago
We are seeking a creative and results-driven Digital Marketing Specialist to join our team at ORGANICA NUTRITION INC.
The ideal candidate will be responsible for managing our online presence, creating engaging content, optimizing paid advertising campaigns, and collaborating with influencers and content creators. You will play a crucial role in executing marketing campaigns and analyzing performance data to drive business growth.
- Social Media Management and Content Creation
- Develop and implement social media strategies across platforms (Facebook, Instagram, LinkedIn, Twitter, TikTok, etc.).
- Produce high-quality, engaging, and brand-aligned content (graphics, videos, blog posts, captions, etc.).
- Schedule, publish, and engage with followers to enhance brand presence.
- Monitor social trends and optimize content for engagement.
- Paid Advertisements
- Plan, execute, and optimize paid campaigns across Google Ads, Facebook Ads, and other digital platforms.
- Monitor ad performance and adjust strategies to improve ROI.
- Marketing Campaigns
- Assist in developing and executing marketing campaigns aligned with business goals.
- Coordinate cross-functional teams to ensure smooth campaign execution.
- Partnerships & Influencer Marketing
- Identify and collaborate with influencers, Key Opinion Leaders (KOLs), and User-Generated Content (UGC) creators.
- Manage influencer partnerships and track their performance.
- Analytics & Reporting
- Track key performance metrics and generate reports for social media, campaigns, and paid ads.
- Provide insights and recommendations to optimize marketing strategies.
Required Skills and Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or related field.
- Fresh graduates or at least 1-2 years of experience in digital marketing, social media management, or content creation.
- Proficiency in digital marketing tools (Google Analytics, Meta Business Suite, Canva, etc.).
- Strong analytical skills with the ability to interpret data and optimize strategies.
- Strong knowledge of shooting, editing, and creative programs.
- Visual design skills (Photoshop, Canva, Capcut, etc.).
- Proficient in MS Office (Word, Excel, PowerPoint, etc.).
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