Digital Marketing Specialist

1 week ago

Quezon City, National Capital Region, Philippines Global Medical Virtual Assistants Careers Page Full time
Digital Marketing Specialist | Virtual Assistant

Global Medical Virtual Assistants Careers Page

Negotiable

Hybrid - Quezon City Fresh Graduate/Student Bachelor Full-time

Job Description

We are looking for a strategic and creative Digital Marketing Specialist to drive online engagement and lead generation. The ideal candidate will have expertise in digital marketing, social media, website design/optimization, and content strategy. This role requires a balance of analytical skills, creativity, and industry compliance knowledge to effectively connect with our target audience.

TASKS:

  • Social Media Strategy & Management: Develop and execute targeted social media campaigns (LinkedIn, Facebook, Twitter, YouTube) to engage pre-retirees and retirees in academia, providing valuable insights on retirement planning, tax strategies, and wealth preservation.
  • Content Creation: Craft compelling blog posts, newsletters, videos, and infographics that educate higher education professionals on financial planning topics, such as retirement income strategies, pension maximization, and investment management.
  • Digital Advertising: Run paid ad campaigns on platforms like Facebook, Google Ads, and LinkedIn to attract high-net-worth educators nearing retirement.
  • Email Marketing & Lead Nurturing: Create automated email sequences to guide prospects through their retirement planning journey, providing personalized content and financial insights.
  • SEO & Website Optimization: Enhance website content to improve search rankings and ensure a seamless user experience for prospective clients researching retirement planning.
  • Webinars & Virtual Events: Promote and manage online workshops tailored for educators approaching retirement, leveraging digital marketing strategies to maximize attendance and engagement.
  • Compliance & Financial Regulations: Ensure all marketing materials adhere to financial industry regulations, maintaining transparency and trust with the audience.
  • Analytics & Reporting: Track and analyze campaign performance, leveraging insights to optimize marketing efforts and increase conversion rates.
  • Collaboration with Advisors: Work closely with financial advisors to align marketing efforts with client needs and business goals.
QUALIFICATIONS:
  • Bachelor's degree in Marketing, Communications, Business, or a related field is preferred.
  • 3+ years of experience in digital marketing, preferably within financial services or wealth management.
  • Strong knowledge of social media marketing, content strategy, and paid digital advertising.
  • Experience with Google Analytics, HubSpot, Meta Business Suite, and SEO tools.
  • Familiarity with retirement planning, pensions, and tax strategies relevant to educators.
  • Excellent copywriting, storytelling, and video marketing skills.
  • Understanding of compliance requirements in financial services marketing.
  • Strong analytical mindset and ability to make data-driven decisions.
SYSTEM REQUIREMENTS:
  • PRIMARY
    • Computer Processor: Intel Core i5-5000 (5th Gen or higher) or AMD Ryzen 5 or higher.
    • Computer Memory/RAM: 8.00 GB.
    • Computer Operating System: At least Windows 10/11 64-bit or macOS Ventura.
    • Headset: Any USB-type headset with noise-cancelling feature.
    • Camera: Capable of a clear and crisp video output.
  • BACK-UP
    • OPTION 1 (BACKUP SYSTEM):
      • Computer Processor: Intel Core i5-5000 (5th Gen or higher) or AMD Ryzen 5 or higher.
      • Computer Memory/RAM: 8.00 GB.
      • Computer Operating System: At least Windows 10/11 64-bit or macOS Ventura.
      • Headset: Any USB-type headset with noise-cancelling feature (Optional).
    • OPTION 2 (POWER SUPPLY - UPS):
      • Must be capable of powering your workstation for at least 3 hours.
      • Typically, a device with 240Wh or higher will be sufficient.
      • Must be capable of accepting all the plugs required to maintain the primary device and work environment (device, monitor, modem, cell phone if using as internet backup).
    RATE AND REWARDS:
    • Starting rate is $800 (USD) monthly.
    • Employment Type: Independent Contractor.
    • Free Training.
    • Paid Time Offs.
    • HMO Coverage.
    • Optical Rewards.
    • Performance-Based Increase.
    • Permanent Work From Home.
    #J-18808-Ljbffr

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