Digital Transformation Professional

2 days ago

Mabalacat, Central Luzon, Philippines beBeeDigitalMarketing Full time ₱600,000 - ₱800,000
Job Overview

The role of a Digital Marketing Specialist is a high-impact position that requires a minimum of 2 years of hands-on experience in paid ads, email marketing, and Shopify site management.

Paid Advertising (Google & Meta Ads)
  • A strong foundational knowledge of Google Ads, especially Performance Max (PMAX), Shopping, and Search Campaigns.
  • The ability to write compelling ad copy, perform keyword research, and analyze campaign data to improve ROI. Familiarity with Meta Ads is a plus (Facebook & Instagram).
Shopify Management
  • Confidence working with the Shopify Theme Editor and various Shopify apps.
  • The ability to troubleshoot basic Shopify bugs, maintain store hygiene, and resolve Shopify related customer/order issues.
  • Experience with Google Analytics, GTM, Shopify Analytics.
  • A strong aesthetic eye, brand understanding, and conversion-focused mindset to contribute to landing page ideation, layout planning, and CRO (Conversion Rate Optimization).
  • Proficiency in Canva for quick creative ideation and brief to share with design team.
SEO and Organic Traffic Growth
  • Hands-on experience with tools like Semrush, Google Search Console, Google Merchant Center, and Bing Webmaster Tools.
  • Collaboration with SEO agencies to improve organic traffic, keyword rankings, clicks, and CTR.
Email Marketing & Automation
  • Hands-on experience with email marketing platforms, preferably Klaviyo.
  • Understanding of key D2C email flows such as Welcome Series, Cart Abandonment, and Lead Magnets.
  • The ability to ideate emails, review copy/design, and suggest improvements based on brand guidelines.
Cross-Functional Collaboration
  • Work cross-functionally with internal teams (e.g., graphic designers) and external partners (SEO/email agencies, developers).
  • Coordinate asset needs like Google Shopping thumbnails, landing page creatives, and email visuals.

This is a fast-paced environment where you will blend data with creativity to drive measurable growth. As a Digital Marketing Specialist, you will be a valuable member of our team, contributing to the success of our consumer products.

What We Offer
  • Unlimited paid time off.
  • Multinational diverse environment and awesome coworkers.
  • A fast-growing company, but still small enough that you will be considered a very valued member of the team.
  • Amazing learning opportunity as you will be able to work on various types of consumer products.
  • Great opportunity to learn new skills while working closely alongside other departments as well as in the job role.
  • We strongly encourage new ideas and initiatives on how we can improve and do stuff better.
  • Join a very friendly, open-minded and fun team where we all work together and grow in something we all love and can be proud of.

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